DealMela Announces The Launch Of The First Phase Of Its Broker Office Franchise (BOF)
Online, January 13, 2012 (Newswire.com) - DealMela.in is the destination of choice for real estate group booking offers attracting a wide cross section of real estate sellers and buyers. The portal not only allow buyers to join hands, it also provide sellers with a platform to market their inventory at zero upfront cost.
DealMela is rolling out its franchise offering at the following locations viz. Delhi/NCR (North India), Chennai/ Bengaluru (South India), Kolkata (East India), Hyderabad/ Nagpur/Bengaluru (Central India) and Pune (Rest of Maharashtra other than Mumbai).
At a Broker Office Franchise (BOF), the franchisee extends the DealMela value proposition to the real estate community in the region. A DealMela Broker Office is the offline destination for all group booking proposals. BOF enrolls Business Development Associates (BDAs) and affiliates on behalf of DealMela. DealMela is developing a strong network of BOFs, whose network and experience will provide a wealth of invaluable information to the BDAs/ affiliates whom they would appoint from their offices. To support the success of this network, there are training programs and a suite of proprietary IT products which DealMela has developed in order to continue the success and growth of the DealMela network. With all the technical, logistical, legal and operational support DealMela provides, the BOF can be up and running within a short period of time allowing quick monetization and attractive ROI.
DealMela Franchise Support Infrastructure:
• Technology support: Access to the portal allowing franchises to list, edit, delete and promote deal banners on the site. Access to the leads management application for capturing and tracking lead and performance related data.
• Branding: Licence to use and represent the DealMela brand and related literature.
• Marketing: Targeted online / offline media planning and publicity thereby ensuring maximum visibility.
• Publicity material: Rgular despatch of mailers/ brochures / forms detailing the DealMela - affiliate offer.
• HelpDesk: 24/7 helpdesk to handle and redirect customer calls besides online voice/ data support