Custom Legal Marketing Wins Platinum MarCom Award for Chalik & Chalik Injury Lawyers' Website
San Francisco, CA, November 2, 2016 (Newswire.com) - The MarCom Awards have announced the winners for 2016. MarCom Awards recognizes outstanding achievement by creative professionals involved in the concept, direction, design and production of marketing and communication materials and programs.
This year, San Francisco-based Custom Legal Marketing (CLM), an Adviatech Company, submitted some of their favorite websites designed and developed by their team. Among those selected to compete was the website for Chalik & Chalik Injury Lawyers.
Their website, www.chaliklaw.com, was designed by CLM's design team lead by Art Director Kristen Friend. The website demonstrates CLM's growing strategy of making sub-pages that work as standalone features, which can be seen on their Erb's Palsy and Car Accident long-form pages.
New site content was developed by Dipal Parmar, Roxanne Minott and Brendan Conley with editor Cristina Fries. The website was programmed by CLM's development team lead by Justin Torres.
While client collaboration plays an influential role in each project, Custom Legal Marketing goes one step further by utilizing focus groups to understand how the public will interact with the final site. Feedback from CLM's history of research and focus group sessions has revealed how visitors respond emotionally to imagery on a website. In general, stock photography does not impact a visitor as much as photos of the attorneys.
For Chalik & Chalik Injury Lawyers' website, Custom Legal Marketing reached out to South Florida photographer Jorge Sepulveda of JSepulveda Photography, LLC, who traveled to the firm's office to capture the images used throughout the website.
MarCom is sponsored and judged by the Association of Marketing and Communication Professionals (AMCP), a 22-year-old international organization consisting of several thousand creative professionals.
Chalik & Chalik Injury Lawyers' is a personal injury law firm helping victims of car accidents, birth injuries, slip and fall injuries and tire accidents. Their lawyers have appeared on CNN, Today, Inside Edition, and in USA Today.
Custom Legal Marketing, an Adviatech company, offers design, branding and search engine marketing services to law firms throughout the United States. Since 2004, Adviatech has been the marketing partner for renowned law firms.
Learn more at www.customlegalmarketing.com.
Source: Custom Legal Marketing, An Adviatech Company