Christine Petersen Named CEO of smarTours
Former co-CEOs Greg Geronemus and David Rosner will remain as board members
NEW YORK, January 31, 2019 (Newswire.com) - smarTours, a guided tour company that offers 49 tours to 62 countries across seven continents, announced today that Christine Petersen has joined the company as president and chief executive officer.
Former co-CEOs Greg Geronemus and David Rosner will remain as smarTours board members.
“I’m excited about the opportunity to join smarTours as the company continues to grow by offering new affordable vacation packages,” said Petersen. “Most recently, the company listened to our loyal customer base and introduced a new 21-day Around the World tour. In the past year alone, smarTours launched 10 new tours to destinations like Cuba, Russia, China, Bali and Antarctica. We will continue to listen to our customers and offer new, affordable and exciting package tours all over the world.”
“As we searched for a new leader for the growing business, Christine’s mix of travel marketing, product and leadership skills seemed like the perfect fit,” said Greg Geronemus. “We are thrilled to work with her as board members to realize our collective vision for the future of the company.”
More than 200,000 travelers have taken a smarTours vacation. The company prides itself on offering great value at affordable prices to Europe, Asia, Africa, Central and South America, Australia and Antarctica.
Petersen joins smarTours with 20 years of experience in the travel industry. Most recently, she was CEO of Time Out Digital where she was responsible for supporting the transition to a digital-focused model. Prior to Time Out Digital, she spent nearly a decade at TripAdvisor, serving as president of TripAdvisor for Business and as the first chief marketing officer. Named one of the top 25 women in U.S. travel in 2008 by Forbes Magazine, she also held a variety of management roles at Travelocity, Preview Travel (acquired by Travelocity), Charles Schwab, Fidelity Investments and American Express. She holds an MBA from Columbia University and a BA from Colby College.
For more information about the company and the international tour packages offered, visit www.smarTours.com.
smarTours is a leading provider of direct-to-consumer affordable travel experiences to exotic destinations worldwide. The company currently offers 49 guided tours to 62 countries across seven continents and will introduce even more new tours this year. All smarTours vacations include international airfare, deluxe hotels in convenient locations, in-depth excursions and sightseeing, many meals and knowledgeable English-speaking local guides. By offering group tours directly to consumers, the company provides premium-quality experiences at value prices and, as a result, has cultivated a highly passionate and loyal community of repeat travelers. Based in New York City, more than 200,000 travelers have taken a smarTours trip since the founding of the company in 1996.