CEO and Founder Of REV Media Marketing, Lori R Taylor, Learns To "Seize The Minute" With Peter Winick
Online, April 26, 2011 (Newswire.com) - Nationally recognized Direct Mail Marketer and Social Media expert Lori R. Taylor, spoke with Peter Winick about how he seizes ever minute and makes time tick to his own pace.
"One of the reasons I have Peter on the show today is he's got a lot of content on his blog, which I completely encourage you to delve into. But for anyone out there that either is an aspiring business author or maybe a business person who's looking to expand their expertise online and in their niche, I believe that Peter has a very good handle on the challenges that you're facing and also some of the opportunities that are on the Internet right now that you can leverage to help build your brand.," Taylor said.
"I started off as an entrepreneur. I've started businesses, I've built businesses, I've sold businesses,
etc. Ultimately, what I think happened is I started my first business when I was, I think, 22 or 23. I didn't take the corporate route. I always had a thirst for content, because it's really expensive to learn every lesson you need to learn as an entrepreneur on your own.," Winick said.
"I've been able to combine two things that I'm really passionate about. One is great content, and number two is that I've got a knack for sales marketing, business development, strategic partnerships, and those kinds of things. And where that nets out is, ultimately, helping people figure out how to monetize their content. The people that I work with tend to be authors, thought leaders, gurus.," said Winick.
With the onslaught of new technology and the need to stay abreast, many clients contact REV asking for their help in not only social media applications and strategy but other online initiatives such as website optimization, SEO and pay per click advertising campaigns.
Take a look at Lori's most recent post on her interview with Winick and download the transcript at her blog, or visit her One Click Society radio show and listen to the entire interview.
For more information on Lori R Taylor and REV Media Marketing's services please visit REVmediamarketing.com.
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About Lori R Taylor, Chief Executive Officer, REV Media Marketing, LLC: With over 20 years experience as an award winning direct response copy writer, brand builder and social media strategist, Lori focuses on unique content marketing strategies to build brand awareness, authority and rapport with your audience. REV Media Marketing, LLC is a "direct response 2.0" boutique agency in Cincinnati, Ohio focused on leveraging social media strategies integrated with internet marketing techniques to drive more leads and more sales to their client's bottom line.
Extraordinary engagement means knowing how to listen and add value in a way that is meaningful and mutually beneficial. This strategy has allowed Lori to build her Twitter following to more than 40,000 people in less than 6 months and more than 2,000 fans at her Facebook fan page.
Lori's 17 year career with RR Donnelley has given her extensive direct mail experience. She has created strategies and mailed billions of pieces of mail, helping one organization, in particular, raise over 2 billion dollars in 15 years, $5.00 at a time. The only way to optimize any channel is to test with a laser like focus. Good ideas are a dime a dozen. Execution is priceless.
Lori believes that going viral is a happening not a strategy, "If content is king and context is queen, you need to be relevant and extraordinary if you want to go viral." People hire Lori for one reason: her ability to create ninja like marketing road maps that leverage your marketing dollars and deliver measurable results straight to your bottom line.
About REV Media Marketing, LLC
REV Media Marketing, LLC turns the light on for your business by building awareness for your brands, carefully crafting and translating what you stand for, then participating and starting conversations with the right people at the right time. Their approach is fun yet strategic and methodical, with a greater purpose in mind: building trust, authority and want-focused-buyers to deliver more sales to your bottom line.
By focusing on positioning your message in a meaningful and purposeful way, they set goals and strategy, taking the mystery out of the process. By measuring results, REV fine-tunes the ideas that will get consumers and influencers discussing your products and services, ultimately transforming them into buyers.
For more information on REV Media Marketing please visit us at revmediamarketing.com.
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