MIAMI, May 27, 2021 (Newswire.com) - Callyssee, a Miami-based skincare brand, is debuting their "My Pride, My Skin" campaign in honor of Pride Month 2021. To celebrate the LGBTQIA+ community, the coffee-infused skincare company has invited influencers, artists, and bloggers to collaborate with their brand to spread awareness and garner support for the community. For the collaboration, Callyssee will be featuring guest blog posts on their website throughout the month of June.
"We're thrilled to launch Callyssee's "My Pride, My Skin" campaign as a creative way to celebrate Pride Month," said Hilit Cohen, Vice President of Business Development at UHI Cosmetics. "Through these collaborations, our brand will serve as a platform for members of the LGBTQIA+ community. Our goal is to help amplify their voices and share inspiration, while reinforcing our brand commitment to help individuals feel comfortable in their own skin."
The blog posts will give participants the opportunity to share encouraging words, speak about their personal experience, and give insight on how they have grown to be proud of their sexuality and feel confident in their own skin. The inspirational stories will be shared to the Callyssee website and via social media reaching those who may be struggling to tell their story.
The coffee-infused skincare line will also be launching a Pride logo for the month to symbolize inclusivity and increase awareness of their support.
Callyssee is a line of coffee-infused bath, body and facial care products brimming with essential oils, wrinkle-fighters, and skin-soothers. The star ingredient Coffea Arabica (Organic green coffee) extract, can be found in every product.
In addition to sharing stories on their website, Callyssee will be offering a month-long promotion to enjoy 15% off their products using the code PRIDE15 on their website: https://callyssee.com. A portion of the sales will be donated to the It Gets Better Project, a nonprofit organization with a mission to uplift, empower, and connect lesbian, gay, transgender, and queer youth around the globe.
To read the Pride Month blog posts, head to https://callyssee.com/blogs/news
Gabby Koretsky (firstname.lastname@example.org)