Catch 22! And Drop The Gluten, Dairy And Soy Foreve.
Online, June 7, 2011 (Newswire.com) - Catch 22! And drop the gluten, dairy and soy forever.
Star Trainer Marco Borges Launches Delicious Vegan Nutrition Bars
Miami, Florida,
Healthy eating isn't always easy these days, and exercise physiologist and personal trainer Marco Borges has launched a brand new line of vegan nutrition bars that make it easy to get a quick snack while continuing to eat right. The bars are made with organic and raw superfoods and are free of gluten, dairy, and soy. As healthy as they are, though, the wow factor for most consumers is the shockingly great taste.
"As I prepared to leave on a global business trip about two years ago, I found that packing foods rich in the raw ingredients I wanted while I was away wasn't quite as easy as I thought. They were all filled with dairy products, gluten, soy, and/or added sugar, none of which I wanted to include while I was traveling," said Borges. "It was really the launching point for an idea to create quality vegan nutrition on the go."
What began as an idea for the right nutritional bar, though, soon adapted to a holistic concept to encourage people to eat right and exercise regularly- something Borges is passionate about.
Changing Unhealthy Habits
"Many states are sitting at or near an obesity rate of 30%, and while almost everyone wants to do something about it, very few even know where to begin," said Borges.
That thought led to the launch of an entire program, not just a line of nutritional bars.
"The bars are just the start of a lifestyle change," said Borges. "The product allows us to give consumers the tools to help them turn over a new leaf."
21 Days is What it Takes to Actually Create Change
Research suggests the most effective way to encourage healthy habits takes more than a simple mindset. It's about constantly reminding the brain to change, then actually implementing that change over a period of exactly 21 days.
"By the 22nd day, it's proven that it is actually harder to change back to your old habits. So reaching the 22nd day is really the first step in creating a lasting habit," said Borges.
Building off that concept, Borges has included tools like an online diary, recipes, and meals that educate people who want to make lasting changes. The tools help to create an understanding of what good eating and effective exercise is. Marco applies ideas that carry over to everyday life like eating oven roasted vegetables over quinoa (a great source of protein), and suggesting new exercises to prevent plateaus and boredom. The program takes participants step-by-step through twenty-one days of a complete healthier lifestyle.
There's a scoring system to help participants stay on track, as well as interactive charts and graphs to keep them aware and focused on their goals. With reminders via email each day about what needs to change, it's exactly the kind of program today's mobile population needs to create a new, healthy habit.
22 Days Breaks the Rule that Good Nutrition Can Never Taste Great!
The cornerstone of the program is the bars themselves, and the great taste and high quality ingredients are impressive. Borges worked hard to ensure both the taste and the ingredients were ideal for any participant.
"Four of our bars are completely vegan. (Two are considered vegetarian due to organic honey). Additionally, they're gluten and soy free, something that's almost impossible to find in a nutrition bar these days. The simple truth is that they're not just snacks. They're the start to a whole new way of life," said Borges.
In a taste test by Vegan News, the nutrition bars offered by 22Days were named a panel favorite. Participants suggested they tasted more like treats than any of the other 4 nutrition bars included and that they could be best enjoyed at any time of the day.
Get 22 Days Bars on Facebook for FREE!
22Days is launching a sweepstakes for a free box and a free "find the Buddha Within" T-shirt. Go to 22daysnutrtion on Facebook to find out the details. You'll also find 22Days bars in Vitamin Shoppes and Whole Foods Nationwide.
Healthier habits are a must for all of us, and with 22Days Nutrition, forming great habits just got easier.
For more information, press only: Todd Friedman, 305-725-6303, toddf@22daysnutrition.comFor more information on 22 Days products: