Buildex Wooden Toys From Kids Preferred Releases 2015 Product Line for Little Engineers and Big Imaginations

Buildex, offered by Kids Preferred, introduces all-new wooden construction kits including the Animalia line and additions to the Ride-On and Buildex furniture collections.

Offering kids more chances to “build, play, connect,” Buildex recently released new and innovative products for 2015. “The natural choice,” the Buildex world of products is designed for little engineers and young minds, encouraging children to develop three-dimensional thinking and appreciation for construction, movement and design. Buildex is offered by Kids Preferred, one of the world’s largest manufacturers of plush toys and gifts.

All Buildex products use safe, non-toxic water-based paints to highlight the beauty of natural wood and can be safely and strongly assembled without the need for glue or tools.

“Kids can build an entire world of adventure, exploration and creativity with Buildex toys and furniture,” said Laura Perks, Vice President of Marketing, Kids Preferred. “Buildex artfully blends craftsmanship with functionality and, of course, fun, and the new 2015 products are more wonderful than ever.”

New 2015 Buildex toys and furniture include the following:

The beautiful Butterfly is part of the new Buildex Animalia line, designed to promote fun and creativity. The colorful orange and purple design and durable construction can add up to hours of entertainment for kids, and the patented Flex-Lock construction system allows for natural movement of all butterfly body parts. Ages 8 and up.

The perfect complement to the Butterfly, the Dragonfly features vivid blue wings and legs and a yellow body with purple accents. Also part of the Animalia line for kids, Dragonfly’s exciting design is as durable as it is delightful. Let the adventure begin with this whimsical dragonfly! Ages 8 and up.

Finally, a Scorpion that kids (and parents) will love— fans can build a bright scorpion featuring a movable tail, legs and claws for hours of movement and exploration. In warm colors of yellow, orange and red, Scorpion can spark imaginations, enhance motor skills, and create a world of play and discovery. Ages 8 and up.

The brightest Bee on the block features a body, wings and tail in traditional yellow and black along with fun purple accents. This intricate part of the Animalia line, with moving parts and solid construction, will have kids buzzing for days and days. Ages 8 and up.

Buildex’s T-rex represents the prehistoric portion of the Animalia line with a fierce roar and movable parts in green and purple. Dinosaur lovers of all ages will love recreating a world gone by with T-rex and friends. Ages 8 and up.

Companion to T-rex, the Buildex Animalia Triceratops makes a strong statement in bold yellow with brown and purple accents. Fun to build, fun to move and fun to imagine with, Triceratops is designed to cultivate imagination and adventure. Ages 8 and up.

New to the line of Buildex Ride-Ons, toys with cool suspension and steering that are easy-to-build and even easier to enjoy, Engine 28 is all fired up for young riders. In traditional firetruck red, Engine 28 includes a storage compartment for favorite accessories. Riding vehicles can be assembled safely and securely in just minutes. Ages 18-36 months and up.

Featured in the Buildex furniture line for 2015, the Arts and Activity Table offers the perfect combination of craftsmanship and creativity. The white wood table with an easel, chalkboard, two stools and storage compartment will set young artists up for fun and play. With its ergonomic design, the Arts and Activity Table is as functional as it is fashionable. Ages 3 and up.

Turning the Arts and Activity Table into an instant puppet show, the Puppet Theater Activity Insert can be added to the table to inspire little puppeteers. Complete with red curtains, a colorful banner and the option to add in a show time, the insert is simply placed securely on top of the activity table to offer a new dimension. Ages 3 and up.

Guaranteed to keep the busiest of hands and minds occupied for hours, the Work Station Activity Insert, placed atop the Arts and Activity Table, is the ideal addition to any toolkit. Complete with ruler, hammer, wrench and many colorful moving parts, this work station engages spatial learning, focus and fun. Ages 3 and up.

About Kids Preferred, LLC

Kids Preferred, LLC is an award-winning division of Kids Preferred, Inc., which was founded in 1983 and is one of the largest plush toy manufacturers in the U.S. Known for its superior quality and unique designs, Kids Preferred, LLC serves the specialty, juvenile, gift, and better department store trade by distributing soft toys and gifts under its own brand, private label and licensed brands including amazing baby™, asthma &  allergy friendly™  - Healthy Baby™, Baby Abuelita™, Blessed Friends®,  Biscuit™, Carter’s, Classic Pooh®, Disney Baby,  Elmer, The World of Eric Carle™, Goodnight Moon, The Gruffalo®,  Guess How Much I Love You™, Harley-Davidson®, Little Me, pat the bunny®, Puff the Magic Dragon, Room on the Broom, Rudolph the Red-Nosed Reindeer®, Splat the Cat, Spot™ and The Snowman™.

The company is headquartered in East Windsor, NJ and has offices in New York City, Hong Kong and Shanghai.  For more information, contact Kids Preferred at 1-866-SOFT TOY (763-8869).

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