BoomTown Announces Direct Integration With Sisu Accountability Solution

Leveraging data from the BoomTown CRM, Sisu's software gamifies and visualizes data to empower agent performance, and deep integration keeps teams, tools and data in one platform.

​BoomTown, the leading sales and marketing platform for real estate professionals, is excited to announce a direct integration with Sisu, a performance management and business intelligence platform that helps real estate professionals take advantage of their data. The integration will allow users to leverage the powerful data in their BoomTown CRM to create real-time performance leaderboards and motivational tools to drive productivity without requiring any data export or third-party integration.

“Top-producing agents, teams, and brokers ensure everything is measured, analyzed, and optimized in their businesses, and we noticed many of our clients were finding success leveraging their BoomTown CRM and Sisu’s software,” said Grier Allen, CEO & President of BoomTown. “We wanted to make that simpler and more seamless for them and help them leverage even deeper insights and tools without the need for duplicate entry, so I couldn’t be more excited about this direct integration that delivers all of that and more.” 

The integration, provided at no cost to BoomTown clients, allows users to bi-directionally sync their leads, agent activities, and transaction data between BoomTown’s CRM platform and Sisu’s software. The data is then displayed in leaderboards for television display, real-time dashboards, and sales contests, visualizing these metrics to help agents pace with their team and brokerage goals in an engaging and effective manner that is proven to drive productivity. Complex transactions and heavy workloads are simplified with drag-and-drop task boards, as well as customer-created forms, fields, notifications and task templates. Back office reporting is simplified with intuitive auto-generated reports and commission management tools, to provide complete pipeline management and reporting from lead generation to closed transaction. 

“The industry has been asking for a lead-to-close platform since I entered the industry six years ago, and together with BoomTown, we are exactly that,” said Brian Charlesworth, Founder and CEO of Sisu. “Our Growth Automation Software makes managing sales teams and administrative teams seamless, and turns team owners and broker-owners into great leaders.” 

Users can make data-driven decisions across their entire real estate transaction cycle timeline. The direct integration also provides automatic: 

  • Creation of a transaction in Sisu when leads hit specific categories (like “hot” or “pending”) 

  • Inclusion of BoomTown communication activity into Sisu’s solution

  • Bi-directionally synced appointment data (Set, Met) between Sisu and BoomTown

  • Closed Transaction data bi-directionally synced between Sisu and BoomTown

Further optimization of the integration will include historical pull capabilities and in-depth lead source ROI reporting. 

About BoomTown

BoomTown exists to make real estate agents successful. 40k+ of the industry’s top professionals, and 40% of the Real Trends Top 250 teams, trust BoomTown to grow their real estate business with easy-to-use technology that creates opportunities and turns them into closings. BoomTown’s service offerings extend far beyond technology with peer coaching services, lead qualification services to contact, qualify, and nurture leads, and dedicated advisors to offer personalized support at every step from onboarding and training to optimizing your business and planning for strategic growth. Learn more at boomtownroi.com.

Source: BoomTown

About BoomTown

BoomTown exists to make real estate agents successful. 100,000+ of the industry’s top professionals, and 40% of the Real Trends Top 250 teams, trust BoomTown to grow their real estate business with easy-to-use technology that creates opportunities and turns them into closings. BoomTown’s full suite of capabilities include a customizable real estate website integrated with local MLS data, client success management, a cutting-edge CRM (Customer Relationship Management) system with custom marketing automation, personalized advertising and lead generation services, a mobile app for agents on the go, transaction management, commissions, and accounting. BoomTown’s service offerings extend far beyond technology with
lead qualification services to contact, qualify, and nurture leads, and dedicated advisors to offer personalized support at every step from onboarding and training to optimizing your business and planning for strategic growth to coaching services from peers who have catapulted their growth with the system. Founded in 2006 and headquartered in Charleston, SC, BoomTown has additional offices in Carlsbad and San Francisco, CA. BoomTown’s brands include some of the most trusted solutions in real estate like Brokermint, real estate’s leading back-office and transaction management software, and MyAgentFinder. For more about BoomTown visit boomtownroi.com.

BoomTown
1505 King Street , #Suite 100
Charleston, South Carolina
29405

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