BMW 3 Series Tops J.D. Power and Associates Study Ranks
BMW 3 series wins top of its segment while BMW brand ranks high overall.
Online, August 1, 2012 (Newswire.com) - BMW of Watertown offers all of the highly ranked BMW models in J.D. Power and Associates' Automotive Performance, Execution and Layout (APEAL) Study, most notably the 2012 BMW 3 series.
J.D. Power and Associates' APEAL Study examines consumer's responses to their new vehicles after 90 days of ownership, basing comments into eight categories: engine/transmission; ride, handling and braking; comfort/convenience; seats; cockpit/instrument panel; heating, ventilation and cooling; sound system; and styling/exterior.
The 2012 BMW 3 series was the top of its entry premium car class with the 1 series coming in second place. Also pulling in second place was the 6 series as a premium sporty car, 5 series as a midsize premium car, and X3 as an entry premium crossover/SUV.
As a company, BMW ranked third most appealing of all brands with a score of 859 out of 1,000. The highest ranked brand scored only twenty-eight points more than BMW, while the average score was at an astonishing seventy-one points less than BMW.
About BMW of Watertown:
BMW of Watertown is proud to serve the Hartford, Connecticut area. Carrying a full line of new and used BMW cars, BMW of Watertown offers the best selection when it comes to purchasing a vehicle. The knowledgeable service department at BMW of Watertown is prepared to assist with repairs and routine maintenance and the BMW Parts Department offers one-stop shopping on a full selection of BMW parts and accessories. BMW of Watertown strives for 100 percent customer satisfaction at every visit.
BMW of Watertown is located at:
699 Straits Turnpike
Watertown, CT 06795
Phone: 860-274-7515