BidTavern Set to Launch Innovative Auction Experience October 24, 2011

Online, October 20, 2011 (Newswire.com) - Tucson, AZ. BidTavern, the newest addition to the penny auction industry, announced their official launch date of October 24th, 2011. The site introduces brand new features to the traditional penny auction. By offering unique attributes including a robust social community and a portal for sellers who want to run their own auction, BidTavern provides a user experience that allows visitors to stay within the site for a longer period of time.

BidTavern seeks to differentiate itself from its competition by offering the most user friendly experience in the industry and not only focusing on the typical penny auction items (gift cards, electronics), but also on niche items with a focus on bar atmosphere products. A main focus for the company can be found in their fully optimized mobile site where they offer a seamless bidding experience from any mobile smartphone. Other differentiators exist in their seller's portal, where users can create their own penny auctions within the site; a feature that has yet to be seen on any other penny auction site.

"We are excited to launch a unique offering to the other current penny auction sites in the market today ." said Caleb Donegan, BidTavern Co-Founder. "We hope to also attract a younger demographic market that finds value not only in the typical items like gift cards, but also in more targeted offerings that reflect their interests"

BidTavern's distinctive strategy will offer many traditional aspects such as bid packs, a variety of auction types, a BidTender auto-bidding system, and tiered user levels. In addition to the standard penny auction items, the site will also offer many products that are based around the "Tavern" experience (custom beer taps, sports banners, college mugs, vintage signs). The website, mobile site, and community will all be available on the launch date with the seller's portal opening soon after.