Autobahn Dealership Group Brings the MINI Car Brand Experience to Fort Worth
FORT WORTH, Texas, September 1, 2023 (Newswire.com) - Autobahn Fort Worth adds a new MINI store to the Dealership Group. This is the first MINI store located in the city of Fort Worth since the iconic brand first launched in the U.S. in 2002. Opening Sept. 1, 2023, MINI of Fort Worth will be located at 3000 White Settlement Road, next to our very first store Autobahn Volvo, which opened in 1980.
Autobahn's MINI of Fort Worth store is not just a place to buy a car; it's an immersive encounter designed to celebrate the spirit of adventure and individuality that MINI represents. From the iconic British design to cutting-edge technology, the store showcases the entire spectrum of MINI models, including the latest releases and limited editions that are bound to captivate enthusiasts and casual drivers alike.
The history of MINI Cooper is a story of innovation, iconic design, and automotive excellence. Born out of necessity in the late 1950s, the original MINI was created by British Motor Corporation (BMC) as a response to the fuel shortage and the need for efficient urban transportation. Designed by Sir Alec Issigonis, the first MINI, launched in 1959, revolutionized the automotive world with its compact size, innovative front-wheel-drive layout, and exceptional space utilization. Throughout the 1960s, the Mini Cooper variant gained fame through its remarkable success in motorsport events such as the Monte Carlo Rally. Its nimble handling and powerful performance established it as a symbol of racing prowess and youthful energy.
The brand's ownership changed hands over the years, with BMW acquiring the MINI marque in 1994. Under BMW's stewardship, the new millennium saw the rebirth of the MINI Cooper with a modern twist, blending classic design elements with state-of-the-art technology. The MINI Cooper S, introduced in 2001, retained the iconic styling while delivering exhilarating performance. MINI's success expanded with the introduction of various models, including the MINI Clubman and MINI Countryman, catering to diverse consumer preferences. The brand's commitment to sustainability led to the launch of the MINI Electric, an all-electric variant, in the 2020s, reflecting the evolving automotive landscape.
From its humble beginnings as a fuel-efficient urban car to its status as a global automotive icon, the MINI Cooper has left an indelible mark on the industry, embodying a spirit of innovation, individuality, and driving excitement. "We're thrilled to introduce our new MINI Cooper store to Fort Worth," says Brendan Harrington, President of Autobahn Fort Worth. "This space embodies MINI's passion for driving, design, and innovation. It's not just about buying a car; it's about embracing a lifestyle that's as individual as you are."
We're also proud to announce that MINI of Fort Worth will be headed by a visionary female leadership team. Led by General Manager Mindy Collins and Service Manager Jennifer Santiago, the store is a testament to the transformative influence women can have in the automotive industry. As a female-led business, our MINI Cooper store not only celebrates the achievements of women in leadership roles but also paves the way for a more equitable and inspiring future within the automotive realm.
Be prepared to embark on an extraordinary journey that merges cutting-edge automotive technology with the timeless charm of MINI's iconic design. For more information, visit AutobahnFortWorth.com.
Source: Autobahn Fort Worth