Atlanta Marketing Consultants Advises On Mobile Marketing
Online, April 12, 2010 (Newswire.com) - By now, just about everyone out there has heard of the term "Mobile Marketing". If not, don't worry, you'll be hearing a lot more about it over the next several years. Yes, the Mobile Marketing Revolution has officially commenced!
As a business owner, if you have any good reason to do business with Generation Y, the sooner you use the mobile platform the more successful you'll be. For those business owners not really familiar; the term Generation Y first appeared in an August 1993 Ad Age editorial to describe teenagers of the day, which they defined as separate from Generation X, and then aged 13-19 (born 1974-1980), as well as the teenagers of the upcoming ten years. "Generation Y" alludes to a succession from "Generation X".
Atlanta Marketing Consultants realizes this is a very important demographic for many businesses owners right now. Not to say that the other age groups aren't. But, the other age groups are catching on to this mobile thing as well.
Most of us are beginning to realize that "old school advertising tactics" are becoming less and less effective. Cold hard facts really speak the truth. Here are a couple of facts and percentages which may surprise:
106 million - approximate number of websites on the internet
109 million- approximate number of searches for local businesses every month
54% of Americans don't use printed yellow pages-they depend on the internet
55% of all internet search engine references are for locally sold products and services
If those numbers don't express the importance of ensuring that your business can be easily found on the internet--who knows what will.
To have a truly successful business in America these days, it's imperative to keep up with the times.
At Atlanta Marketing Consultants, we know this can all be an awful lot for a business owner to learn and keep up with ... before a business owner even begins to roll out these advertising and marketing platforms!!! That's why it's very important to align yourself with a company which is on top of the latest technologies. A company which has carefully studied and then implemented the platforms and strategies which are working right now.
For many businesses, Mobile Marketing is working very well right now. This technology has the potential to begin to bring in new customers in a lightning fast manner when used correctly. Yet, it must be used effectively to make sure the relationship building with these customers is maintained.
Does this mean Mobile Marketing is where all of your advertising dollars should be going? For most businesses, certainly not. As a matter of fact, there are many business which may not do well at all by jumping into the revolution. This is where advertising and marketing partners come in. At Atlanta Marketing Consultants, we make sure that the advertising and marketing tools a business uses--are the one's which will work best for that particular business.
Atlanta Marketing Consultants advises that before you take the "plunge" into Mobile Marketing, make sure you have a partner who'll keep you from drowning in the deep waters of information and products which may not be the right ones for your business.