Alpha G:Corp's 2 Awards at the CMO Asia 2010

Excellence in Branding & Marketing 'Award for Social Marketing (Retail) Awarded to Alpha G:Corp & 'Award for India's Greatest Brand Builders - Real Estate' To Mr. Prodipta Sen, VP, Marketing & Corporate Affairs, Alpha G:Corp At the CMO Asi

One of the fastest growing professional companies in the Indian real estate industry, Alpha G:Corp Development Private Limited was recently conferred with Excellence in Branding & Marketing Award for Social Marketing - Retail as well as The Award for India's Greatest Brand Builder - Real Estate, conferred upon Mr. Prodipta Sen, VP Marketing, Corporate Affairs & Retail, Alpha G:Corp at the CMO Asia Awards for Excellence in Branding and Marketing held at SUNTEC Singapore International Convention and Exhibition Centre recently. CMO Asia Awards are unique for their global recognition and celebration of leading Chief Marketing Officers (CMOs), who have shown innovative leadership in building their brands beyond regional boundaries and product categories.

Commenting on the company's latest achievement in a challenging though successful year, Mr. SK Sayal, Director & CEO, Alpha G:Corp commented, "We feel gratified at receiving these honours for our team's reputation for professionalism and innovation in Indian real estate. Our collective management skills of the past 30 years are best shown in our diligent customer relations management that has been the cornerstone of our growth. Behind our success are well designed systems and processes that incorporate global best practices, transparency, a value-driven approach, customer centric values and reliability in line with contemporary best global practices. We will continue to follow the path of perfection. I thank the Jury, CMO Asia and most of all, my long-term colleagues and core team members, Col. Pickles Sodhi, Mr. Prodipta Sen, Mr. Mukul Kumar and Mr. Ashish Sarin for this success."

Mr. Prodipta Sen, Vice President - Marketing, Retail & Corporate Affairs, Alpha G:Corp Development Private Limited and Professional Member of the Royal Institution of Chartered Surveyors (RICS) that endeavours to protect consumers and public worldwide with effective best practices and regulation, was Noted among India's Greatest Brand Builders at CMO Asia, 2010. On receiving the Award for India's Greatest Brand Builders of the Year, he elaborated, "Alpha G:Corp has transformed itself at every given opportunity to become not just an efficient and modern company but also a better corporate citizen and a company with a soul. The core team members at Alpha G:Corp have developed and managed several prominent and prestigious commercial and residential properties that are widely acknowledged in the industry and media as landmark creations. Our Brand: Alpha G:Corp -- 'Expect the Finest' has driven the success of Alpha G:Corp in the past 6 years with continuity, consistency and positive cumulative effect. Our management approach is professional, transparent and most of all, solution driven. The media reports are testimony to our rich heritage and our unique space in the stunning development taking place in India. We are proud to be part of this incredible development process and the fact that our endeavours and efforts have been duly recognized at all levels, be it business, social or cultural; the three most important aspects of modern life."

About CMO Asia Awards:
The CMO Asia Awards are the first of its kind recognizing Organizations, Chief Marketing Officers, Professors from the Greatest B-Schools of Asia and HR Professionals who have shown leadership in their respective fields with consistent results. The jury at the awards comprises of respected professionals from Marketing, Branding, Advertising, Public Relations, Brand Strategy and Corporate Communications from among 52 countries across Asia. CMO Asia is dedicated to high level knowledge exchange through Leadership amongst senior CMOs and brand decision makers in Asia, across industry segments.

The CMO Asia Awards are produced by Dr. R L Bhatia, CEO, Fun and Joy at Work. According to Dr. Bhatia, "Alpha G:Corp has been amongst the early adopters of Social Media Marketing. In a span of about one year they have been able to add New Social Media Channels to meet their marketing objectives. This started with the corporate blog, Alpha Connect, which gave an interactive face to the company whereby the Alpha team blogged about their objectives, insights and information that people related with in all corners of the globe. We recognize the innovation by a forward looking developer to connect transparently and in an interactive manner with wider audiences when the industry across the globe needs to be more transparent." Alpha G:Corp's digital marketing is handled by the innovative digital marketing company, I-Strat that handles the digital reputation of Alpha across the digital domain, including social networking sites where customers, prospective investors, fans and supporters of the company and its developments number in the thousands. I-Strat also innovates on behalf of other premium clients like Maruti, Hero Honda, Ernst & Young, CII and Ericsson, to name a few.

The countries that actively participated in the CMO Asia Awards are India, Australia, Bangladesh, China, Hong Kong, Indonesia, Malaysia, New Zealand, Oman, Philippines, Qatar, Sri Lanka, South Korea, Singapore, Saudi Arabia, Thailand, Taiwan, Turkey and UAE, among others. CMO Council is the Strategic Partner, The Wall Street Journal is the Official Business Newspaper and Bloomberg UTV is the Official News Channel of the CMO Awards.

About Alpha G:Corp:
Alpha G:Corp Development Private Limited is one of the fastest growing professional companies in the Indian real estate industry with projects spread across the country including Delhi, NCR, Amritsar, Karnal, Fatehabad, Ahmedabad, Jaipur, Goa, Meerut and other cities in Gujarat, Punjab and Rajasthan. These developments encompass an area of more than 40 million square feet and are 100% FDI compliant.

Alpha G:Corp's Awards & Accolades:
In 2009, Alpha G:Corp was bestowed with the Award for 'Emerging Developer of the Year' in 2009 at the inaugural Realty Plus Awards in New Delhi. Similarly, Alpha G:Corp's recently launched retail and entertainment destination point, AlphaOne, Amritsar, has been the hub of the best shopping and entertainment in the city since its launch in March 2010. In May 2010 itself, AlphaOne, Amritsar received the 'Award for Most Successful Shopping Centre Launch of the Year - North India' at the Images Shopping Centre Awards in Mumbai. It also won the honour of 'Most Admired Shopping Centre Design of the Year' and 'Emerging Retailer of the Year - Real Estate' at the Asia Retail Congress 2010 in Mumbai and was Finalist in the Cityscape Asia Real Estate Awards, besides getting the 'Highly Commended Certification' and 'Seal of Distinction' in the category of Mixed-Use Development at the 2009 edition of the Cityscape Asia Real Estate Awards in Singapore. In a report on India's Largest Malls - 2010 in ET based on a study by Asipac, AlphaOne is ranked as the 9th largest mall in India besides being listed among the Top 25 Best Malls of India in a survey powered by Franchise India. Their commercial development, Golf View Corporate Tower-B, the India Corporate Office of Ernst & Young was nominated in several categories and awarded the Cityscape Asia Real Estate Awards 'Highly Commended' Certification - Commercial/Office (Built). GurgaonOne, Alpha G:Corp's eco-friendly habitat in Gurgaon, Sector 22 was nominated in several categories and later short-listed as semi-finalist under Sustainable Projects at the Asia Pacific Real Estate Awards 2008, held in Shanghai, as well as at the Cityscape Asia Real Estate Awards 2008, held in Singapore.

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