Alec's Ice Cream Launches Culture Cup Nationwide; a Gut-Loving, Clean-Label, Low Sugar Ice Cream That's Almost Too Good to Be True

Crackable chocolatey shell. Grass-fed A2/A2 dairy ice cream. Over a billion probiotics plus prebiotics. 10g of sugar 160 cal or less.

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Alec's Ice Cream, the first and only A2 regenerative organic ice cream brand is challenging what indulgence looks like thanks to its newest product line: Culture Cup. This one-of-a-kind ice cream cup is a decadent treat under 160 calories and 10g or less of unrefined cane sugar. It features silky ice cream, over a billion raw live probiotics plus prebiotics, and a crackable dark chocolatey shell. Every Culture Cup is single-serve, snackable, and sustainably sourced while being a ridiculously delicious, ultra-clean-label indulgence that does the gut biome a solid.

This treat is high on function, low on guilt, and dangerously good. Each cup is made with grass-fed A2 dairy known to be easier on digestion and richer in nutrients like omega-3s and CLAs. Made without gums, sugar alcohols, seed oils, artificial flavors, or gluten-just real, clean, sustainably sourced organic ingredients. Since this is an Alec's Ice Cream product, 90% of the base ice cream ingredients are 3rd party verified regenerative, a revolutionary agricultural movement that works with nature versus against it. Culture Cup isn't just a sweet treat-it's a back-to-nature indulgence that's as kind to the planet as it is to you. A reminder to slow down, grab a spoon, and enjoy something truly special.

Finally, a snackable ice cream cup that's pro-gut, pro-planet, and wildly delicious-available in five absurdly craveable flavors:

  • Madagascar Vanilla Bean

  • Peanut Butter Cup

  • Mint Chocolate Cookie

  • Dark Chocolate Honeycomb Crunch

  • Chocolate Covered Strawberry (exclusive at Whole Foods Market)

"This year, real dairy is making a comeback and we're so excited to lead the charge with Culture Cup, which deliciously combines function, quality, and taste through animal-based nutrition that delivers real, impactful benefits," said Alec Jaffe, Founder of Alec's Ice Cream. "As gut-health continues to take center stage our pre/probiotic line serves as proof that our consumers don't have to compromise on taste, health, and sustainability-they can have it all."

Whole Foods Market, Wegman's, Fresh Thyme, Target, and other natural retailers will offer a selection of Culture Cup in stores at $9.49 for a 4-pack. Culture Cup is rolling onto shelves throughout May. To learn more about Alec's Ice Cream and its mission, visit alecsicecream.com or follow along on social @alecsicecream.

Contact Information

Anna Gritsevich
Brand Manager
anna@alecsicecream.com
9173060085

David Brown
CMO
david@alecsicecream.com
503.622.9385

Source: Alec's Ice Cream

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About Alec's Ice Cream

Alec’s Ice Cream is the world's first 3rd party verified regenerative and USDA organic certified ice cream utilizing A2 dairy — the original milk protein. Unlike conventional dairy, A2 dairy is known to lead to easier digestion and other health benefits. Not only does Alec’s Ice Cream taste better and is better for you, it is also better for the environment by virtue of its ingredient partnerships with pioneering regenerative organic farmers. Alec’s best-in-class ingredients and incredible flavor combinations come together to create an ideal texture, creaminess, and flavor for the ultimate indulgent experience. Learn more at www.alecsicecream.com and follow along @alecsicecream.

Alec's Ice Cream
419 1st street
Petaluma, ca
94952

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