Karen Spencer Design of New York was selected to redesign the Pallini Limoncello website, new contemporary design honors Pallini's reputation and spirit while enhancing the customer experience.
May 12, 2010 (Newswire.com) - Castle Brands, Inc., an international spirits company, recently unveiled their newly redesigned Pallini Limoncello US website. The new design features bold imagery that aligns with the product branding and embodies the zesty, exciting flavors of Pallini Limoncello.
The website - designed by Karen Spencer Design, Inc. of New York and developed in conjunction with their long-time technical partner Big Ripple Multimedia of Stamford, CT - includes:
* Site Gateway: Visitors must be of legal drinking age to enter the site
* Videos: Learn about the Pallini family and the care and precision that goes into making their world famous Limoncello
* Photo Galleries
: View photos from recent promotional events
* Recipes: Discover new ways to enjoy Pallini Limoncello
* Contact: Get Castle Brands contact information
* Buy Pallini Limoncello: Find links to online and brick & mortar retailers
The simple navigational structure allows visitors to easily access all pages within the site and dynamic Flash-powered interactive features engage visitors, offering a visual experience that compliments the refreshing, stimulating sensations that occur when enjoying Pallini Limoncello.
"We were thrilled to be selected to redesign the Pallini Limoncello US website," said Karen Spencer, President of Karen Spencer Design. "Developing a website for a product such as this offered some fun and exciting challenges. We were committed to crafting a site that would honor the Pallini reputation and spirit while providing an exceptional online customer experience, and we are pleased to unveil the results of those efforts."
Visit the new Pallini Limoncello website at http://www.pallini.us/
About Castle Brands, Inc.
Castle Brands is an emerging developer and international marketer of premium branded spirits within five categories of the spirits industry: vodka, rum, whiskey, liqueurs and tequila. Additional information concerning the company is available on the company's website, www.castlebrandsinc.com.