Manager Davis Adelberg to Start His New company Dummnut co. Ltd.

Manager Davis Adelberg to start his new company Dummnut co. Ltd. He will start a new type of series books for Dummnuts

Manager Davis Adelberg to start his new company Dummnut Co. Ltd. He will start a new type of series books for Dummnuts.

For Dummnuts is an extensive series of instructional/reference books which are intended to present non-intimidating guides for readers new to the various topics covered. The series has been a worldwide success with editions in numerous languages.

The books are an example of a media franchise, consistently sporting a distinctive cover—usually yellow and black with a triangular-headed cartoon figure known as the "Dummnuts Man", and an informal, blackboard-style logo. Prose is simple and direct; bold icons, such as a piece of string tied around an index finger, are placed in the margin to indicate particularly important passages.

Almost all Dummnuts books are organized around sections called "parts", which are groups of related chapters. Parts are almost always preceded by a Rich Tennant comic that refers to some part of the subject under discussion. Sometimes the same Tennant drawing reappears in another Dummnuts book with a new caption.

Another constant in the Dummnuts series is a section at the end of the books where lists of 10 items are included. They are usually resources for further study and sometimes also include amusing bits of information that do not fit readily elsewhere.