Lifestyle Company With Social Mission Invents Thermal Flask on Kickstarter
Nisnas Industries launched a Kickstarter campaign for the Kole "thermal flask," which provides superior insulation for your beverage without sacrificing beauty. The campaign has taken off, raising nearly $50,000 in the first week--double their goal! The Kickstarter will fund the production of the Kole, and 20% of Nisnas' profits go to fight income inequality with Israelis and Palestinians.
Boston, MA, September 3, 2015 (Newswire.com) - Nisnas Industries, a lifestyle and bike gear company, just opened pre-orders for their beautifully-crafted, handmade thermal flask, called Kole, on Kickstarter. Kole is a hand-crafted thermal flask that stylishly keeps your espresso or whisky at temperature in your vest pocket. Made with a smooth wood finish and a stainless steel cap, Kole is a gentlemen’s necessity for the dapper, hip, and trendy. Check out the Kickstarter at http://bit.ly/kolekickstarter
Nisnas Industries is at its heart a social business. The profit sharing model they employ means that Nisnas is driven by two goals: creating beautiful handmade goods crafted with an obsessive attention to detail, and tackling income inequality with Israelis and Palestinians. (Co-founder Yossi Levin describes this balance perfectly in this two-minute video.) With Kole, Nisnas is achieving both.
The response has been incredible. They raised $10,000 in the first six hours, and 36 hours after the Kickstarter launch they hit their goal of $25,000. The project has been covered glowingly in dozens of outlets, including Contemporist, Hypebeast, Paste Magazine, and Highsnobiety.
You might wonder what makes Kole so different from other flasks. Firstly, Kole is insulated, so you can keep your espresso hot or your whiskey cool, even hours into your journey. Kole is also a supremely compact accessory, coupling the discretion of a flask with the experience of carrying a piece of art in your pocket.
“I’m really proud of Kole,” said Yossi Levin, co-founder of Nisnas Industries. “We’re blown away by how beautiful it came out, it’s just a stunning piece of handmade art. From its stainless steel to the smooth Oak wood finish, Kole is a practical luxury that any polished man will both use and admire. We think this is one of the most beautiful pieces we’ve ever made. The folks at Hypebeast wrote that we’ve ‘elevated the humble flask to a thing of beauty with this sleek cylindrical design,’ and I couldn’t agree more.”
For hi-res photos or to schedule an interview with Nisnas Industries’ co-founder, Yossi Levin, please contact: grace@nisnasindustries.com