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Smart Start: Stop Relying on Tracking Cookies
Mobile software updates and intensified concerns over consumer privacy are fueling drastic changes in the email marketing landscape.
Smart Start: Stop Relying on Tracking Cookies
- What are tracking cookies?
- Understand the connection between software updates and marketing.
- How to navigate these changes with press release distribution, earned media mentions, and sponsored content.
Privacy is a topic of conversation that continues to gain steam and as more consumers become aware of their digital footprint, software updates that look to protect consumers’ privacy with a crack down on tracking cookies are causing marketers to rethink their approach.
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