The Earned Media Advantage
Guided Tour

Educate and Influence media | Expand your publicity | Excel in your Industry

Let’s Get Started - Earned Media Advantage GT

Start The Earned Media
Advantage Guided Tour Now!

Delivering the Right Message to the Right Audience at the Right Time!

Generate Greater Returns for Your Media Communications Spend.

Let’s Get Started - Earned Media Advantage GT

The Earned Media Advantage Guided Tour includes...

Earned Media Advantage Strategist (EMAS) joins your team as your personal travel guide on this “Earned Media Advantage” Experience!

  • Your EMAS becomes an extension of your team at a fraction of the cost.
  • Your EMAS defines the process for empowering The Earned Media Advantage.
  • Your EMAS conducts a needs analysis and transforms the information obtained into an executable Earned Media Advantage Plan (EMAP).
  • The EMAP includes a press release and multimedia distribution plan that maps the right messages to the right media outlets, for delivery at the the right time in accordance with a calendar of events that optimizes Earned Media Advantage Guided Tour

Your EMAS and our customer success team set up your Company's Press Release and Multimedia Software and Services (SaaS) to address your specific EMAP; guiding you every step of the way. We empower you with our best in class science, processes and technology to experience The Earned Media Advantage ... greater brand awareness, increased traffic, greater return on marketing spend, and competitive advantage through industry leadership.

Your Guide Every Step of the Way

Press Release and Multimedia Distribution

Our team will recommend templates for press releases, and multimedia content that complement your EMAP. The EMAP represents a Media Communications Calendar of timely delivery of hard hitting press release headlines and targeted pitches during the course of this guided tour.

The objective is to deliver the right message to the right audience at the right time using the right medium to achieve The Earned Media Advantage. Our team will expedite all of your press releases to meet timelines in the EMAP without additional charge.

In addition to your EMAS, your Earned Media Advantage Guide Tour includes setup and best practices for the modules below. You have an optional built-in upgrade plan to provide you access to accelerate your value creation. Together, the components are your Media Communications Utility by providing a powerful system to organize, manage, analyze campaigns and create more opportunities for your business.

Media Database

Monthly press release and, or multimedia distribution to targeted, curated, media outlets and preferred press release networks to maximize coverage while delivering the right message to the right audience at the right time utilizing the right mediums.

Customer Success

Hotline, support, FAQ, chat room, newsletters, guides, quarterly EMA Workshops, quarterly Earned Media Advantage Webinars, quarterly Product Roundtable Discussions.

Media Watch

Monthly tracking, measuring, and monitoring of your press release and multimedia distribution activity.

Media Room

Store, showcase, and share your stories with the world in your customized Media Room.


Monthly impact dashboard analysis of your activity, competitor’s activity and industry news.

The Earned Media Advantage Guided Tour (GT)

Create, target, distribute, influence, monitor, analyze, store, showcase and share.

Distribute the Right Message to the Right Audience at the Right Time!

  • Greater brand awareness
  • Drive more traffic
  • Generate greater returns on your media communications spend
Winning with Earned Media Advantage

Learn and Experience!

Experience the difference with
Newswire’s Earned Media Advantage GT!

Let us show you how you can transform your press release into the Earned Media Advantage: greater brand awareness, increase traffic and greater return on media communications spend.

“Transforming the Value of a Press Release”

Discover how businesses can transform the value of their owned media (press releases) into the Earned Media Advantage

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Start The Earned Media Advantage Now!

Let's get started with the Earned Media Advantage Guided Tour, together. Speak to our team to learn how the EMA GT can help you generate greater returns for your marketing communications spend.