The Results Are In: PioneerRx Outperforms Competitors in Independent Pharmacy Software Study

PioneerRx Pharmacy Software System

​PioneerRx is pleased to announce the results of a 2019 market study analyzing pharmacy software usage within the independent pharmacy industry. PioneerRx has gained substantial leadership within the industry, outperforming top competitors, such as McKesson, ComputerRx, Liberty and Rx30. 

The goal of this research was to identify market shares, compare customer satisfaction scores and evaluate competitive switching. The survey was conducted by Direct Opinions as a double-blind study through direct telephone calls. The Hayes Directory was used as a participant pool, consisting of 20,088 independent pharmacies across the United States. Data was successfully collected from 2,007 respondents, meeting the minimum criteria for the study. 

"Pioneer is evolving with the nature of our industry, and it's the only solution that provides us with all of the tools we need to better serve our customers and patients."

Monica Payne, PioneerRx user

PioneerRx’s continued focus on delivering reliable support and weekly innovative features is reflected within the survey results, demonstrating success within the independent pharmacy community. 

“Pioneer is evolving with the nature of our industry, and it’s the only solution that provides us with all of the tools we need to better serve our customers and patients.” -Monica Payne, PioneerRx user. 

The most notable findings of the study include:

PioneerRx is the most converted to software system. 

Almost double the number of independent pharmacists who changed systems within the past year chose PioneerRx, compared to the next closest competitor. PioneerRx topped the chart with 38% of all conversions, followed by a runner-up of 21%. (Refer to Image 1 below.)

PioneerRx is the most installed software system of newly opened pharmacies.

Independent pharmacists who started their own pharmacy within the past year chose PioneerRx almost 2 to 1, in comparison with the next closest competitor. PioneerRx led the way with 28% of all new store installations, with the runner-up at 15%. (Refer to Image 2 below.)

PioneerRx users have the highest likelihood to continue using their current software.

When asked on a scale of 0-10 how likely they are to keep their current software, PioneerRx users reported an average score of 9.68. This was the highest average reported for any software company in the study. 

Identified as one of the Top 5 Vendors in the industry, PioneerRx has seen consistent improvement in customer satisfaction and holds a leading percentage of the market share. With the most conversions and new store installations in the past year, PioneerRx proves the strength of its robust pharmacy software. Pharmacists who need a reliable, innovative partner choose PioneerRx to fuel their pharmacy system

About Direct Opinions: Direct Opinions is a full-service professional market research firm that provides customers with insight to support complex business decisions. Specializing in satisfaction and loyalty measurements for both customer and employee experiences, Direct Opinions' survey solutions produce strategic value to help customers identify their competitive advantage and drive profitable growth.

About PioneerRx: With over half of business coming from referrals, PioneerRx software has become the tool of choice for innovative independent pharmacies. Weekly, cutting-edge improvements provide speed, simplicity, consistency, and flexibility. Join the mission to Save + Revitalize independent pharmacy. 

Source: PioneerRx

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