Sucherman Group Expands Its Sports Entertainment Practice

​​The team at Sucherman is excited to announce their core media and entertainment practice is thriving as the industry transforms to meet the challenges of technological disruption and evolving consumer behavior. At the same time, they have experienced rapid expansion in their Sports, Digital, and International advisory practices.

Since the Sucherman Group sports practice launched in 2018, they have welcomed the Los Angeles Dodgers, Real Madrid, Turner Sports, the San Francisco Giants and the Baltimore Orioles as new clients, building upon past work with the NFL, WWE, USTA, the New York Mets, SNY, the New York Jets, NBC Sports and NYC Football Group. In fact, they've had so much success, they have added two new team members, effective immediately:

Cuyler Holmquist joins Sucherman as an Executive Director to help with their business development and execution efforts. Most recently he ran the U.S. sports practice for search firm Odgers Berndtson. Having started working for Odgers in London, he was relocated to their New York office in 2017, after completing his MBA in International Sport Management at Coventry University. Prior to earning his MBA, Holmquist worked in various business development roles for Citrix across the US. He has experience winning and executing searches for top tier sports properties in the U.S. and Europe and will focus on the professional sports market in North America. He is a dual U.S./Dutch citizen, who grew up in the U.S. and Europe. Holmquist will be based in the New York office.

Aaron Henderson joins Sucherman this month - also as an Executive Director - following his recent graduation from Southwestern Law School in Los Angeles. He also has an MBA in Sports Administration from Ohio University and a BA from the University of South Carolina. Henderson is the founder of The Koterie, an agency representing professional athletes, including Tarell Basham of the New York Jets. He is the youngest recipient of an NFLPA agent's license while also holding the NBPA agent certification. He interned with Leigh Steinberg and spent a year working at Quincy Jones Productions. He will focus on developing business for us within collegiate athletics and professional sports. Henderson will be based in our Los Angeles office.

Both Cuyler and Aaron will report to Managing Director Charles Gould, who leads their sports and entertainment practice. He is charged with delivering on the growing demand from this rapidly changing sector of their entertainment business. Building on the firm's expertise with TV, film and digital companies, Mr. Gould has been helping clubs, teams, leagues, agencies and investment firms with talent recruitment and organizational design solutions that best position them to navigate the issues and opportunities presented by new technologies and evolving consumer behavior. He has years of experience in executive search and advising companies on talent issues, both in sports and in the financial services industry. Most recently, he led the search practice at RSE Ventures, the sports and entertainment business owned by Stephen Ross, owner of the Miami Dolphins.

(To inquire about Sucherman Sports, please contact Charles Gould at or 212-827-0101)


About Sucherman Group

Sucherman Group was founded in 1987 by its Chairman, Stuart F. Sucherman. Led by Chief Executive Officer Erik Sorenson, Sucherman Group has been driving success for premier companies in the media and entertainment sectors and major executives have sought its services in management consulting and executive search. In the past year, Sucherman Group has served more clients at the intersection of tech and media, along with consulting work for major media companies and several tech startups. With offices on both U.S. coasts, the firm's primary focus is to work with C-Suite creative elements within these organizations to generate business and programming strategies, re-design organizational structures and decision-making processes, to provide 360-degree feedback and manage and recruit key executives. Visit us at

Source: Sucherman Group