REACH7 announces seed funding to expand its social platform
London, UK, October 21, 2014 (Newswire.com) - London, United Kingdom
Reach7 (reach7.com) today used the TechCrunch Disrupt conference in London to announce they have secured a second seed funding round to continue the development and promotion of their social media platform which aims to make it easier for companies or individuals to expand their social reach on a global scale.
Rarely are there Social Media Platforms on the market that have clearly understood that Social is global, local and multilingual and that integrates this fact at the core of their product development roadmap. Reach7 has understood that like no other and are building their platform around this. As a multilingual content marketing agency, we are eager to use such a platform. Quality content needs a quality social platform and when you do this in 20 languages, using many different platforms is never ideal.
Eric Ingrand, VP Content Marketing, EnVeritas Group
The company’s first tool within the platform was released to the public last month and allows for posting to social media in over 30 languages via business level human translation in a few simple steps. Other features include scheduling posts to different locations based on recommended times within the different time zones and automatically mirroring all posts from your primary account to several others in different languages.
The platform currently supports Twitter and Sina Weibo, China’s version of Twitter, however support for other social networks is coming soon. The company also offers account setup and business verification, similar to Twitter verified accounts, on Sina Weibo for customers and allows seamless simultaneous posting across both platforms.
The founders, Jamie Learmonth and Anton Ygartua, who initially funded the venture through a lump sum investment from their digital agency Boxlight Media, acknowledge that although language barriers and China are huge challenges for businesses expanding their reach globally, there are certainly many more hurdles and the new capital injection will be used to complete the development of new services currently in beta testing and promote them post launch in the coming months.
The latest funding round of £400,000 came from a group of investors led by Jamie True and including Jon Claydon and Jack Bekhor.
About Reach7
Reach7 (www.reach7.com) is a platform which makes it easy and cost effective to expand your social reach on a local or global scale. The platform aims to tackle some key pain points, and is starting with language barriers across the globe along with the difficulties entering Chinese social media.
About TechCrunch Disrupt
TechCrunch Disrupt Europe: London is TechCrunch’s first conference in the UK. The format combines top thought-leader discussions with new product and company launches. Morning executive discussions debate technology-driven disruptions in many industries, while the afternoons are reserved for the Startup Battlefield, where some 25 new companies will launch for the first time onstage, selected to present from numerous applications received from around the world. The winning company will receive a $50,000 USD grand prize and the Disrupt Cup at the conclusion of the conference. The conference is October 20-21, 2014 at Old Billingsgate in London.
For further information contact:
Jimmy Kyriacou
