Playable Launches Stock Video Library for Small Business Email Marketing in Mailchimp's All-in-One Platform

Millions of videos now available to add to Mailchimp email campaigns

Playable + Mailchimp

Playable, the leader in video email marketing, today announced the launch of a Stock Video Library, packed with millions of high-quality videos that can now be added to the billions of emails delivered each day by Mailchimp, the all-in-one marketing platform for small businesses.

Marketers can quickly find and buy the perfect video on Playable, then customize the video to match their brand guidelines and marketing objectives, using Playable’s AI-powered video editor and tools to easily add captions and a logo.

For businesses with existing video content on YouTube, Twitter, Facebook or Instagram, those videos can also be uploaded into Playable for use in email campaigns delivered by Mailchimp.

“Any small business can now benefit from the increased email click-through and post-click purchasing that video content inspires, without suffering the cost and complexity of producing their own video content,” said Joni Deus, Senior Director of Partnerships at Mailchimp.

Playable is promoting a special offer of 2,500 bonus video plays for all Mailchimp users. “That’s worth $25 - enough to buy the video content for your next email campaign!” said Bob Hitching, CEO of Playable.

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About Playable

Playable is the leader in video email marketing. Marketers use Playable to add high-quality videos to their email campaigns, to increase click-through rates and post-click purchasing.

Playable users can import videos from Youtube, Twitter, Facebook, Instagram, and hundreds of other sources. Playable’s Stock Video Library contains millions of royalty-free videos from Shutterstock and iStock by Getty Images.

For more information, please visit

About Mailchimp

Mailchimp’s all-in-one marketing platform helps small businesses market smarter so they can grow faster. We empower millions of customers around the world to start and grow their businesses with world-class marketing technology, award-winning customer support, and inspiring content. Mailchimp’s marketing platform puts your audience at the heart of your marketing so you can promote your business across email, social media, landing pages, ads, websites, postcards, and more—all from one place. Millions of businesses and individuals—from community organizations to Fortune 100 companies—trust Mailchimp to help them connect with their audience with the right message, at the right time, in the right place. Founded in 2001 and based in Atlanta, Mailchimp has 1,200+ employees and is privately held.


Media contacts

Bob Hitching @ Playable

Phone: +1 650 289 8577


Source: Playable