Oxfam Appoints IntelligenceBank for Global Digital Asset Management Solution
IRVINE, Calif., March 12, 2020 (Newswire.com) - IntelligenceBank, the leading enterprise Digital Asset Management and Marketing Operations platform, is proud to announce it has been appointed to implement its Digital Asset Management system for Oxfam.
Oxfam’s marketing and communications team require an enterprise-grade system to streamline collaboration and compliance across Oxfam’s global teams. Multimedia content is
essential for Oxfam to be transparent to its stakeholders in how Oxfam works across the world to fight inequality to end poverty.
Oxfam’s international teams manage well over 150,000 assets, which are frequently accessed by more than 1,000 users. The assets are currently stored across various systems, making it very difficult to locate assets across multiple regions. Oxfam’s assets can, on average, be reused over a period of three years, but technical limitations currently limit the shelf life.
IntelligenceBank will provide Oxfam with one global solution to permanently store all digital assets, including Oxfam’s growing film footage. Advanced usage rights will ensure content can only be shared where acceptable and consent forms will be linked to all assets if required. A number of features from IntelligenceBank’s Digital Asset Management software will be used to ensure all content runs through the appropriate internal approval process. Features, such as automatic keyword tagging and lightning-fast search, and the ability to group assets into collections, will ensure that Oxfam’s growing number of digital assets can be found by any of its global users.
“Oxfam went through a rigorous request for proposal process and selected IntelligenceBank, based on a number of key criteria such as its leading features, global support, ease of use, high level of service, ability to integrate with other systems – all at affordable cost,” says Wouter Fransen, Content Manager of Oxfam International.
“We are pleased to have been selected as the preferred Digital Asset Management supplier by Oxfam. Our solution was designed for global usage, and this appointment is further proof that our solution is well-suited to the needs of large companies around the world. A growing number of not-for-profits rely on our solutions every day, and we are confident Oxfam’s users will also enjoy the benefits of our world-class solution,” says Tessa Court, CEO of
IntelligenceBank.
About IntelligenceBank
IntelligenceBank is the leading digital asset management and marketing operations platform, helping content marketers work better and more seamlessly, manage digital assets, creative content approvals and compliance, and creative project management. IntelligenceBank’s beautifully designed platform is used by over 400 leading brands, with 350,000+ users in 55 countries.
Source: IntelligenceBank
