New Standard Opens Cannabis Provisioning Center in Sand Lake

New Standard opens second cannabis provisioning center in Michigan

New Standard Sand Lake

A new recreational-only cannabis provisionary is open in Sand Lake. New Standard Sand Lake opened on January 23, making it the second New Standard cannabis dispensary in Michigan.

"Our team is dedicated to the communities where our cannabis businesses are located, and you'll find New Standard Sand Lake to be no exception. I'm a firm believer that people should be able to buy cannabis close to where they live," said Greg Maki, a Co-Founder of New Standard Sand Lake. 

Howard Luckoff, CEO and a Co-Founder of New Standard added, "From day one, we set out to create a retail experience unlike any other for cannabis consumers. We are looking forward to setting this new standard for the Sand Lake and all of our Michigan communities where we have stores planned."

In addition to renovating the vacant West Michigan Snowmobile Museum building, the store will employ 15 people and bring tax revenue to the village of Sand Lake. The store carries a wide variety of cannabis products from flower to concentrates, edibles, and tinctures. "We work with growers and processors across Michigan, and New Standard Sand Lake will be stocked with the top brands people are looking for," Maki said. 

"Our team brings cannabis and community together to create a thoughtful, curated, and comfortable environment where the cannabis connoisseur, the cannabis curious, and everyone in between is able to come into our store and feel like we're here for them," Luckoff said.

All New Standard stores provide safe and tested cannabis for adults 21+ with a government-issued photo ID. The store offers inside shopping as well as curbside online ordering from its website: A cannabis provisioning store is not that different from any other retail establishment—other than it is highly regulated and very secure.

Sand Lake's grand opening celebration will take place on Friday, January 29 with promotional items and swag throughout the day, while supplies last. An outdoor, socially distanced ribbon cutting will be held at 12 p.m., including New Standard team members and community leaders. 

New Standard Sand Lake is located at 29 E. Lake Street, Sand Lake, MI 49343. For more information, call 616-327-0420 or visit

Source: New Standard