Fire Retardant Building Material Takes Centre Stage at Aludecor's Design Digest Launch

This press release describes about Aludecor's latest design digest launch in Dubai.

​​In the backdrop of growing incidents of fire in skyscrapers across the globe, an Indian company is mulling over the possibility of increasing the manufacture of its fire retardant Aluminium Composite Panels, a building material that’s used widely in facades, building interiors and signage materials. 

At a Channel Partners’ Meet held in Dubai from 17 to 20 January, after the launch ofits ACP Design Digest, Aludecor, which is considered a pioneer among Indian ACP manufacturers, held a number of brainstorming sessions between its top brass and top channel partners, on how to aggressively spread the awareness that it is imperative to use quality fire retardant ACP. 

ACP has been an extremely popular building material, which is widely used across the world for its unique aesthetic appeal. The demand for the material is only expected to grow because of its increasing number of innovative finishes and user-friendliness. The voluminous Design Digest launched by Aludecor, for instance, showcasesa wide variety of contemporary  ACPs like Zinc Composite Material, Copper Composite Material, Gold Mirror, one-of-a-kind Sand, 28 Timber finishes, Dual Tone Magik and Embossed category, to name a few. 

But beauty may come at a price if an ACP is not genuinely fire retardant. Invoking the New Year’s Eve inferno in a Dubai high-rise hotel which had been clad with FR ACP, Aludecor CMD, Ashok Kumar Bhaiya said, “A fire retardant ACP has to pass rigorous tests at international labs before being used.”

To be fire retardant, an ACP needs to withstand fire for 2 hours - the right time window for evacuation - produce negligible smoke and zero flaming droplets. Aludecor’s Firewall, has been tested at Exova Warringtonfire in the UK, for these qualities. 

“We are trying to instil a sense of urgency in the industry vis-à-vis combating fire menace, and our channel partners have a huge role to play in that”, said Mr Bhaiya.

About Aludecor
Since its inception in 2004, Aludecor Lamination Pvt. Ltd. has been commanding an unshaken trust in the industry, by dint of its die-hard commitment towards quality, innovation and customer delight. Aludecor is an end-to-end Indian Aluminium Composite Panel manufacturer, powered by cutting edge production facilities at Haridwar. The entire best-in-class Aludecor product range is thus 'Made in India'. 

Spread over 25000 square meters, the production units together have a production capacity of 50,00,000 square meters per annum. Through its pan India presence and a retail network covering more than 150 cities, the Company caters to the most prestigious clientele and has footprints of excellence across India. 

www.aludecor.com

About Aludecor

Aludecor is leading manufacturer of Aluminium Composite Panel (ACP) in India.

Aludecor
1,R.N.Mukherjee Road , #Suite No. 52, 5th Floor
Kolkata, West Bengal
700001