COPENHAGEN, Denmark, August 3, 2021 (Newswire.com) - Coherra is going places fast; that's why it is delighted to announce that experienced ex-Banker Alexander Jecht will join its advisory board.
Alexander has an extensive background within the financial world, going back more than 30 years, from institutions like UBS, Citibank, Interhyp and as COO and Board Member of Julius Baer Germany. Later, he was involved and invested in various fintech start-ups.
With the appointment of Alexander Jecht, Coherra is strengthening its business development in the DACH region where it opened representation earlier this year when former Saxo Banker Jesper Grosen joined the team. Alexander will be working closely with Coherra management, founder Søren Haestrup and head of DACH region Jesper Grosen.
"Alexander has a profound understanding of institutional banking and the financial world in general, combined with an extensive broad network within not just the DACH region. He is a seasoned manager and sought-after board member, bringing a wealth of knowledge and can-do attitude," says Søren Haestrup. "I am delighted to welcome him to our team. A team dedicated to deliver data-driven distribution of financial video content from the asset management industry."
"I was introduced to Coherra by one of their clients and investors from Germany and immediately realized a great fit. It especially fascinated me how Coherra has been able to identify the gap in the market, integrating finance and media into a sort of financial Youtube. I believe that the value proposition of building virtual investor relationships through a data-driven model is compelling and touches a yet untapped demand by parties on both sides of the spectrum, be it asset managers or investors. Efficient distribution of communication is such a critical part of all sales processes today - the financial industry surely has some catch up to do when it comes to investor relations in light of shrinking margins and a new competitive environment; I'm looking forward to joining the advisory board and to support the expansion of the Coherra network," says Alexander.
Majken Elg Lammers
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Coherra is Data-Driven Distribution of financial insights by video. They are building virtual relationships by connecting the asset manager with key investors and sharing personalized content that matches their investor preferences. They are redesigning the distribution of financial information, and their global first approach makes it possible for the asset manager to reach a much greater audience and for the investor to locate the unique investor opportunity. Their engine is built using advanced machine learning and analytics of investor behavior to develop a personalized algorithm tailored to meet the criteria of each investor.