Appcues named a Leader in G2's Digital Adoption Platform and Mobile App Optimization categories

Appcues named Spring 2023 Leader by G2

Appcues, the product onboarding and adoption platform for web and mobile apps, has been named a Leader in G2's Digital Adoption Platform and Mobile App Optimization software Spring 2023 Grid Reports. This marks the first time Appcues has been included in G2's Mobile App Optimization Grid Report, earning the Leader designation just months after introducing Appcues for Mobile.

G2, one of the world's largest and most trusted software marketplaces, produces quarterly Grid Reports based on customer satisfaction ranking and market presence criteria. Appcues was named a Leader based on customer reviews, ratings, and feedback—ranking at the top for user satisfaction, quality of support, segmentation, and more.

According to the G2 reports:

  • 94% of users rated Appcues as easy to do business with
  • 91% of users believe the Appcues product is headed in the right direction
  • 93% of users said they'd be likely to recommend Appcues

Appcues' platform—which has helped thousands of companies improve their product experiences and scale user engagement—provides a simple and effective way for non-technical product, marketing, and customer experience professionals to create and publish personalized web and mobile in-app experiences, without a developer. 

"[Appcues] has probably saved us hundreds if not thousands of hours since our inception as a product, and beyond that, it gives you the flexibility to continuously iterate and optimize," said Stephen Eddy, CEO of Foresyte, a lifestyle planning app. "Just having that power to immediately make a change is game-changing for us, and it saves our engineering team a lot of headaches." 

Beyond its award-winning product, Appcues takes as much pride in its approach to market education and resources. Appcues' Product Adoption Academy offers free, high-value courses and certifications in user onboarding, product launches, and more, while their Behind the Experience show and Product-Led Growth Collective feature insights from the foremost experts on product experience design and product-led growth strategy.

Visit to learn more.

About Appcues

Appcues is a product onboarding and adoption platform that was designed from the ground up to enable anybody, technical or not, to create beautiful, personalized in-app experiences that help their users fall in love with their product.

Thousands of software businesses around the world use Appcues to improve how users engage with their products—from onboarding new users and driving product adoption, to creating awareness for new features and collecting customer insights—no developer needed!

Appcues is backed by Sierra Ventures, NewSpring Capital, and Accomplice. 

To learn more and start your free trial, visit

Source: Appcues