Announcing the Encouragement Collection by H.macdo Paper Co. - Greetings From the Sound Shore.

Designer Heather Kellie Freeman is pleased to announce the launch of the Encouragement Collection for H.macdo Paper Co. arriving this Fall. Each illustrated greeting card and boxed stationery set will be individually made by the designer and will be released on September 6th, 2018.

Hope Anchor

H.macdo Paper Co. is a greeting card company known for designing well-made, high-quality paper goods that help millennials and baby boomers alike find unique, illustrated greeting cards for important life events and seasonal occasions. For the first time, Freeman has created an entirely new product line to help her fans express love and support to those who are going through a recovery, treatment or just experiencing a difficult time. The Encouragement Collection is scheduled to go live on Sept. 6th, 2018.

The collection will be exclusively sold through the website, where the limited handmade single A2 folded greeting cards and boxed sets are expected to sell out.

The Encouragement collection brings 12 brand new illustrated designs. With a mindset of supporting loved ones and inspired by her home along the Long Island Sound, the new greeting card sentiments are simple and warm with an uplifting nautical vibe in bright neutral hues allowing recipients to express their written words to someone who is going through a difficult time. 

Freeman's organic hand-drawn lettering, with a nod to nostalgic storybook-like illustrations, gives card-loving recipients the feeling that a custom bespoke greeting card was hand-crafted just for them. This new set of greetings come in light earthy tones, loose ink hand-lettering and illustration on heavyweight textured cardstock to capitalize on today's most sought-after stationery trends. The collection also includes bundled sets to easily purchase a variety of unique greetings.

Each individual greeting card has its own name. A few examples are: 

  • Hope Anchors, A single A2 folded note card. Digital print on felted heavyweight card stock comes with envelope. Available as a single or boxed set of 8 cards.
  • You Are My Rock, A single A2 folded note card. Digital print on felted heavyweight card stock comes with envelope. 
  • Full Sail Ahead, A single A2 folded note card. Digital print on felted heavyweight card stock comes with envelope. 
  • Aloha LOVE, A single A2 folded note card. Digital print on felted heavyweight card stock comes with envelope. 

The limited edition, Sound Shore Seashell boxed thank you notes incorporate beautiful loose weave Italian ribbon, neatly hand-tied on gorgeous thick felted paper, allowing the most discerning stationery lovers to send their handwritten thank you messages with heart and style. The Encouragement Collection ranges in price from $4.50 for a single greeting card to $20.00 for bundles and boxed stationery sets.

Freeman is excited to welcome fans to the new Encouragement greeting card collection they've been requesting. Wholesale inquiries are welcome.


For more information about the Encouragement Collection or for an interview with the Designer, please write to Media high-res photos available upon request.

About H.macdo Paper Co

Heather Kellie Freeman began creating illustrated greeting cards after she was hired to design whimsical wedding suites and invitations for local friends and family. Brides were on the lookout for something unique with a custom hand-drawn quality that Freeman could provide. Since then, Freeman has expanded her product line offerings to include Mother's Day and Seasonal Holiday categories.  After many years of designing and creating greeting cards by hand, Freeman's products started gaining notoriety amongst the stationery industry. Her cards have been featured on many blogs and media outlets, including: Style Me Pretty and Business Insider. Freeman lives with her husband, two children and their pet cat along the Long Island Sound in Rye, New York.

Source: H.macdo Paper Co.


Categories: Artists

Tags: artist, collection, designer, e-commerce, encouragement, entrepreneurship, greeting cards, new york, paper goods, recovery, support, westchester

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About H.macdo Paper Co.

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H.macdo Paper Co. is a luxury greeting card company founded in Rye, NY by illustration artist Heather Kellie Freeman.

Heather Kellie Freeman
Owner/ Designer, H.macdo Paper Co.
H.macdo Paper Co.
58B Peck Ave
Rye, NY 10580
United States