Our Story. Who We Are.

We are a team of storytellers, technology evangelists, marketing professionals and PR strategists.

For over a decade, we’ve worked alongside businesses and organizations large and small, to not only tell your story, but share it in a way that’s meaningful and impactful. Our diverse backgrounds, unique experiences and unparalleled professionalism help get your news in the right hands of the right people at the right time.

Meet The Newswire Team

Michael Santiago

Co-founder & Product Manager

Michael Santiago

Co-founder & Product Manager

About Michael

Michael is an experienced leader and innovator with a long track record of successfully developing brands online. His proficiency in growing SaaS platforms, generating web traffic and global team building has aided in driving Newswire’s rapid growth. Michael strives to make Newswire the disrupter in the PR and Marketing space, allowing businesses to attract media attention without the need for high-priced agencies.

Erik Rohrmann

Director | PR Strategy

Erik Rohrmann

Director | PR Strategy

About Erik

Erik has a broad-based background in public relations strategy and business development. At Newswire, Erik works closely with the sales and development teams to ensure that the Newswire platform continues to exceed the expectations of clients, by providing a best-in-class user experience from start to finish. We’ve changed a lot over the years, but Erik and his team are committed to making sure one thing doesn’t change -- our commitment to our customers.

Anthony Santiago

Director | Marketing

Anthony Santiago

Director | Marketing

About Anthony

As the Director of Marketing, Anthony continues to build content marketing and client onboarding all while expanding Newswire’s reach. He oversees all aspects of Newswire’s marketing program, including company branding, content development, and co-marketing opportunities. He focuses on UX with simple yet proven solutions and he’s a voracious reader.

Patrick Santiago

Director | Client Services

Patrick Santiago

Director | Client Services

About Patrick

Relentlessly devoted to client success, Patrick supports and educates clients and prospects about the Newswire platform, ensuring that each user is maximizing the platform’s diverse capabilities. As adept on the phone as he is at email and online chat, Patrick is laser focused on making sure you get the most out of all of Newswire’s services - whether it’s your first press release, or your one hundredth.

Jonathan Pike

Chief Technology Officer

Jonathan Pike

Chief Technology Officer

About Jonathan

As the CTO at Newswire, Jonathan is responsible for resolving client technology issues, developing new product features and overseeing improvements. His skills allows the server and new features run so smoothly, you’ll swear it was done by an army of sophisticated, cutting-edge automatons. If you do experience any site hiccups, however, you can bet that Jonathan is on the case, poring over bits, bytes and bugs to make sure your experience with the Newswire site is seamless from start to finish.

Muhammad Talal

Lead Developer

Muhammad Talal

Lead Developer

About Muhammad

Muhammad is a seasoned computer engineer, who has worked as an IT manager, PHP programmer, university lecturer and network manager. He is an expert developer of LAMP and OpenSource technologies, collaborating from the initial project vision to project conception and implementation.

Magnolia Sevenler

Director | Influencer Marketing

Magnolia Sevenler

Director | Influencer Marketing

About Magnolia

Magnolia oversees the Newswire Influencer Program, working to use social media and other public relations opportunities to promote and extend client brands. As the head of Influencer Marketing, she’s a pro at connecting top influencers on Facebook, Twitter and Instagram, with brands that match their goals. Not only does she help foster relationships between brands and influencers, but she also handles social analytics like a boss - so you know you’re getting the absolute best performance whether you’re an advertiser, or you have a legion of loyal fans.

Jon Pierce

PR Strategist

Jon Pierce

PR Strategist

About Jon

Jon is a truly connected guy. Jon researches current trends in the PR and advertising industries to ensure that he is attuned to the best strategies for increasing client exposure and brand recognition. He’s involved in making sure he understands every aspect of a customer’s business or organization, so that he can quickly and thoroughly assess their needs and recommend the best path forward.

Samantha Petrovich

Executive Assistant

Samantha "Sammy" Petrovich

Executive Assistant

About Samantha

“Sammy” is the glue that holds the office together.She is a driven go-getter, responsible for ensuring that the office runs smoothly on a daily basis. Not only does she handle duties for the chairman and CEO, but she also makes sure that everyone is working at their best - creating an atmosphere that’s so inviting, you almost don’t want to go home. Almost.

Amanda Bennett

PR Strategist

Amanda Bennett

PR Strategist

About Amanda

When it comes to listening, no one does it better than Amanda. As a PR strategist, she takes a great deal of pride in getting to know clients on a personal level so that she can better understand their goals and motivations to help promote awareness and bring their campaigns to fruition.Then she creates a plan of action to help them get the results and the coverage they’re looking for. The fact that Amanda works one-on-one with clients truly shows in the results she gets.

Summer Ammond

PR Strategist

Summer Ammond

PR Strategist

About Summer

Summer is a master strategist. She works on developing custom strategies to create maximum brand exposure and sales momentum for her clients. Her years of experience in marketing, advertising and television have prepared her to target the best possible opportunities for each campaign to help them build long-term exposure that continues to bring them business long after the press release has been submitted.

Joe Shea

PR Strategist

Joe Shea

PR Strategist

About Joe

Joe is a seasoned business development executive, inside sales representative, events manager and PR strategist. He excels at targeting and analyzing customer needs, and creating campaigns that build powerful messages and increase awareness. When it comes to getting clients the coverage they expect, Joe understands that lasting growth is better than a one-off surge that most “press release submission companies” offer. When it comes to thinking long term, no one plans better than Joe!

Jackson Falconer

Editor

Jackson Falconer

Editor

About Jackson

Jackson is an experienced editor, reporter and social media expert, responsible for liaising with clients to perfect their releases for final distribution. Working closely with clients and distribution partners, Jackson ensures the format, integrity and quality of all media submissions. A motivated thinker and problem-solver, he has an eye for details.

Robbie Sequeira

Associate Editor

Robbie Sequeira

Associate Editor

About Robbie

As the Associate Editor at Newswire, Robbie brings his considerable journalistic background to the forefront of every campaign he oversees. Not only does he hold a journalism degree from Franklin Pierce University, but he has also written numerous articles for both print and online publications. He strives to create the perfect balance between the client’s mission and their business/organization personality, so that no matter what they’re sharing, the end result is truly engaging on multiple levels.

Rhesa Mae Bernal

Intern

Rhesa Mae Bernal

Intern

About Rhesa

Rhesa brings considerable journalistic knowledge to the world of press releases. Journalists are often inundated with information, so it’s Rhesa’s goal to help them find and act upon the most newsworthy stories from Newswire clients - creating a win-win situation for both the media and you, the customer. She also has extensive experience building client relationships, gained through previous positions in retail, customer service and management.

Kirsten Calandra

PR Strategist

Kirsten Calandra

PR Strategist

About Kirsten

When it comes to exceeding client expectations, Kirsten knows how to make things fit. She is a huge proponent of influencer marketing, which has informed her work as a social media strategist, public relations assistant and print campaign specialist. She pours the best of herself into every project, ensuring that no matter what a client’s goals may be, they’re getting nothing short of the best of Kirsten’s dedication and professionalism.

Reggie Bieger

PR Strategist

Reggie Bieger

PR Strategist

About Reggie

In addition to his strong team dynamics, Reggie held several leadership positions at a sales acceleration services firm that combined characteristics of a social media agency, a software company and customer call center. Now, he works closely with clients to develop and implement effective media awareness campaigns to improve the exposure and reach of client press releases. Reggie is always eager to help or answer any questions along the way.

Leonardo Thompson

PR Strategist

Leonardo Thompson

PR Strategist

About Leonardo

As a PR Strategist with Newswire, Leonardo is adept at understanding customer needs at every stage of the press release process. From gathering information to presenting a polished, customized PR strategy, clients count on Leonardo to help them reach targeted, engaged audiences across today’s most popular media channels.

Why Choose the Newswire Team?

Each and every one of us takes your goals and mission to heart - and we do this for every client - creating an individualized plan that helps you reap maximum exposure across all the right channels:

The Three Principles that Guide Us

Personalized Approach

While it may indeed be faster to submit a press release through some kind of canned “generator” - the results you get will be dismal at best.

At Newswire, we’re dedicated to providing a truly personalized approach from start to finish, helping your news reach your ideal customers quickly, so that you can focus on growing your company or organization

Talented Professionals

With over 30 years of combined experience spanning everything from corporate communications to enterprise-level marketing, our team understands what motivates readers to act.

We’re proud to work with the best and brightest - from writers to product developers, giving our customers the best possible platform for the best possible results

Agile Team of Tech Junkies

A lot has changed since our founding in 2004. As such, we’re always on the lookout for new growth opportunities, new features to implement and new, unique ways to share your story.

As self-professed “tech junkies” new advances are changing the way we live, work and communicate. With Newswire on your side, you can be confident that you’re enjoying the latest that these innovations have to offer.