Sun Direct Takes a Leap in Customer Service with An Advanced Web Portal

Online, October 7, 2013 (Newswire.com) - • User friendly portal for new and existing subscribers
• Set reminders for your favorite shows
• Customize your favorite TV channel
• Easy search engine for every TV program/ movies
• Get updates of on-going offers

Chennai, 2013: Sun Direct, a leading DTH player in the South has been at the forefront in delivering value for money services. Adding to their latest service, Sun Direct has revamped their customer care portal which provides unbeatable ease of use to existing and new subscribers. Customers of Sun Direct can get set for an all new experience and manage their account by logging on to www.my.sundirect.in or on the link from the www.sundirect.in site.

The portal has been designed to be user friendly and dedicated to improve the customer care services. It enables the subscribers to search for every TV programme featuring their favorite star/ director in one click and make sure they don't miss out on anything. Now customers can also use the 'My Favorite' page to add the most watched channels. The portal has more intuitive user-focused design that presents the important information in one place.

The revamped portal has an intelligent recommendation engine that learns the subscriber's preference as they use and ensures they see more of what they like. It also helps to select the best packages for their taste. Other important features like reminder services and social TV shows the customers what their friends are watching. This is an effort to make TV viewing, a truly personal and enhancing experience.

Commenting on this initiative Mr. Mahesh Kumar, Managing Director of Sun Direct, said "With addition of new services, Sun Direct yet again demonstrates in delivering value to our esteemed customers. As innovators in DTH industry we will continue to customize our offerings to suit the needs of viewers".

The new customer care portal is powered by Whats On India - which is a leading TV guidance company and an EPG / Program guide specialist in India and Overseas markets. The look and feel of the new website remains similar to that of the main website, keeping the design and navigation simplistic.

About Sun Direct:

Sun Direct is one of the leading DTH players in the country with a current subscriber base of close to 9 million. Sun Direct has the best offering of south regional channels and provides best value for money with world class entertainment. Sun Direct, now also offers the best of Movies & Sports with the new Cinema + Sports packs which boasts of 4 popular sports channels and nonstop movie services in the 4 south Indian languages . Furthermore, Sun Direct offers unlimited video recording on all its SD + and HD connections at no extra cost. Sun Direct value for money pricing, attractive bundling of products and services that appeal to every segment of the customer chain makes it a category leader in the DTH industry.

DTH, Direct to Home, Digital TV, DTH packages