100 Examples of Real Press Releases

When writing a press release today you must follow the same basic guide, whether you are writing it for the online publication or traditional publication avenues. The guidelines allow a uniform location of information for easy access to media professionals. Most markets require that press releases be submitted in the traditional format. Some media professionals throw away anything that does not conform to the standards. You may be able to add some creative measures within the content of the press release, but make sure your format stands up to the guidelines first.