Printing Industry Leader Expands Offerings to Include Prime Labels

Visual Marking Systems (VMS) Acquires HP Indigo WS4600 Digital Roll Printer

Visual Marking Systems (VMS), the high performance printer in Twinsburg, announced today that it has acquired the HP Indigo WS4600 Digital Roll Printer. VMS, known for its constant attention to its customer's needs, now has the advanced technology to produce prime and roll labels on site.

The HP Indigo WS4600 Digital Roll Printer is the premier high-quality production solution for labels demanded by the consumable products industries. With its ability to print up to 50,000 labels on-demand with short turnaround, the HP Indigo WS4600 offers enhanced productivity and profitability for VMS's customers.
Brand owners in need of packaging and label converters will now see shorter runs, quicker time to market and more efficient inventory management.

Additionally the quality is exceptional; the HP Indigo WS4600 Digital Roll Printer uses liquid ElectroInk technology to print up to seven colors. HP Indigo One-Shot printing technology ensures both superior registration on a range of self-adhesive label stocks, shrink sleeve media and packaging films. It also features the newly released Invisible UV Red ink for security applications that includes the option of adding invisible barcodes and anti-counterfeiting security measures to the substrate. Furthermore, the HP Indigo WS 4600 integrates Variable Data Printing (VDP), which allows for communication with end consumers and completion of shorter runs more economically with faster turnaround time.

The HP Indigo WS4600 can print on virtually any substrate. Materials from paper, synthetics, metallized, shrink films and direct thermal stocks can be utilized. VMS's customers will see savings in reduced waste and labor costs.

Dolf Kahle, CEO of VMS states "the HP Indigo WS4600 has enabled us to reach new markets that in the past we had to broker out. VMS can control the entire prime roll printing process, from product to delivery to price. The investment in this new technology allows us to be the player in the consumable label business."

ABOUT VMS:
For over 50 years Visual Marking Systems (VMS) has been a leader in superior custom graphic design services and printing industry producing products for the OEM (Decals, Labels, Overlays), Point-of-Sale (Displays, Signs, Graphics), Public Transit (interior and Exterior), and Fleet Graphics (Wraps and Letterings) industries.

This major corporation and industry leader, located in the Cleveland/Akron area, has over 100 employees. VMS is the high performance printer to America's hardest working companies including Lincoln Electric, Enterprise Holdings, Mobil, FedEx, Downing Display, Exxon, Navistar, Farmers Insurance, MOEN, GE, Davey Tree, Stryker Medical, Ridge Tool and Hyster/Yale Lift Trucks.

VMS is a Certified Green Printer, having received certification from the Sustainable Green Printing Partnership. VMS joins a short list of printing companies in the US, Canada and Australia who have exhibited a commitment to the principals of sustainability.

This innovative company is an ISO facility that embraces the Lean Enterprise program, as well as recently receiving Master Certification status from the Professional Decal Application Alliance (PDAA) for the installation of vehicle/fleet graphics. For more information, please visit www.vmsinc.com. VMS is located at 2097 East Aurora Road, Twinsburg, OH 44087.