"Fitanthropic" Activewear Company Offers Poignant New Gift Collection This Season
NEVA Activewear launches a new knits collection today with the continued goal of empowering women across the globe with employment. When you buy a higher standard of activewear this season, you're helping build a better life for a female artisan at home or abroad.
Kansas City, MO, December 5, 2015 (Newswire.com) - Today, NEVA announces a new collection of on-trend cotton-blend athletic wear tops with the continued goal of empowering women across the world. Launched just two short years ago, NEVAWear is known for high-quality fabrics and stylish designs. But it is the promise of transformational wages for their female artisans that distinguishes NEVA Activewear from other activewear companies. NEVA partners with talented women across the globe, teaching them to hand-stitch inspiring messages on every NEVA piece and paying them 10 times their typical wages. As a result, these women are able to improve their lives in small ways that matter: buying groceries, paying electric bills, saving for education and creating a brighter future for their entire families. NEVA has coined a new term to describe the company’s goals: “FITANTHROPIC” which is a combination of stylish fitness wear and philanthrophy.
The NEVA line includes 5 other activewear styles in the original “BE THE CHANGE” collection, in a variety of vibrant and flattering colors. Production is currently moving to the US where American women will be employed by NEVA to hand-stitch messages onto the pieces. Women in Guatemala are the company’s next intended beneficiaries, creating a global giveback business plan.
Stylish enough to be spotted on the likes of Gigi Hadid and other Sports Illustrated models, customers will be proud to support NEVA knowing that they not only look good but are contributing to the empowerment of women across the world. This unique and trend-setting approach to the apparel industry defines the core values of the NEVA way: Look good, feel good, do good. Offering a particularly poignant message for this holiday season, NEVA Wear’s reasonable price points make this a great gift purchase for any woman in your life. And the company’s clothing line is not the only thing that has expanded recently: wholesale opportunities for boutiques and studios across the country are available now by contacting NEVA’s newly appointed Director of Sales and Marketing, Sara Trucksess. Sales@nevawear.com