Compass Events Leverages Team Culture During Holiday Season

At Compass Events, the air is filled with excitement as the holiday season draws near. The company's director of operations, Samantha, revealed that the whole team is getting mentally ready for the biggest months of the year.

​It is no secret that the last quarter of the year can be a make-or-break opportunity for brands. As such, professionals at sales and marketing firms will be doing everything they can to ensure success for the companies they represent. At Compass Events, the branding specialists have big plans for the products they promote.

“This is when we really get to show how good we are,” she stated. “The end of the year is a chance for a major increase in sales for the businesses we serve. We want to make sure the fourth quarter is really strong for them, so we have been preparing new campaigns and strategies for some time now. We are also getting our heads into the game because focus is everything throughout the holidays.”

"This is when we really get to show how good we are,"

Samantha , Director of Operations

Samantha pointed out that the holiday season is already a highly energetic time of year. The best way to increase productivity is to focus that energy toward business objectives. She has brought some holiday spirit into the office and even encouraged team members to take downtime when necessary.

“This approach has helped us make sure that everyone is on point,” she explained. “Many professionals are itching to get out of the office during the holiday season. At Compass Events, we have brought the holiday season to work. Combined with some friendly competitions, celebrating the holidays has made our entire workplace feel abuzz. It has brought us closer and stronger as a group too.”

Compass Events’ Director of Operations on Increasing Sales in the Holiday Season

According to Samantha, the Compass Events team has implemented a number of new strategies to maximize sales for the brands it promotes. For example, the associates have developed new, innovative approaches for all their campaigns. This is specifically focused on promotions that will happen during the holiday season and is targeted toward the various products’ most lucrative customer groups.

“It is important to always remember what the customer wants and needs,” Samantha asserted. “Whether you’re creating a product, content, or a new campaign, the buyer should always come first. We carefully target everything we do to achieve the maximum possible impact. That level of personalization and care goes a really long way, especially this time of year.”

About Compass Events, Inc.
Compass Events serves valued brands with a focus on results through dynamic sales promotions. These campaigns attract buyers in order to secure market share growth and saturation of new regions. This growth enables the team to further connect with target audiences as well as new partners. A commitment to company values like integrity and professionalism allows Compass Events to stand apart from its competitors. The firm expects to stay on this upward course far into the future. To learn more, visit compassevents.com.