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Photographic Art and Buisness Look

Everardo Keeme Photography recently featured on HGTV Dream Home site and at major plant expansion in Arizona

Keeme is an official photographer for the Waste Management Phoenix Open and his work has been featured on HGTV. One of his specialties is the business portrait.

"In this digital world of Facebook, Twitter, LinkedIn and business websites, a professional photograph makes you recognizable and helps people remember you instantly, which is an essential part of building your personal brand," Keeme said.

While Keeme earned a reputation for portraits and sports photography, his business has expanded to include a number of corporate clients. He is also extending his reach into the California market in Solana Beach, near San Diego.

When Air Products & Chemicals in Chandler, Ariz., completed a large expansion of its facility in January, Keeme created photos that will be utilized in the company's local and national advertising. Air Products & Chemicals has over 20,000 employees with operations in more than 50 countries.

The company hosted an event at the Hilton in Chandler to display Keeme's images and to preview the plant's expansion. Keeme's photographs of the company also were displayed at the Chandler Chamber of Commerce Open House in February. These photos depicted employees at work in 30-by-40 inch formats. An eight-by-three foot panoramic shot of the entire plant and grounds added a dramatic impact to the event.

"Everardo was a fantastic and experienced photographer who was very easy to work with," said Plant Manager Richard Jordan. "He continued to be open and honest about the limitations and capabilities of photography. His final products made our event sensational and well received."

For the past four years, Keeme has covered the Waste Management Phoenix Open, where he shot corporate signage, on-course play and ceremonies, parties and ancillary events for use in marketing collateral. His other sporting events include event photography for marathons, triathlons, cycling races and obstacle races.

"In one click of the shutter, I can record the joy, sadness, triumph and passion of a moment and preserve it for a lifetime," Keeme said. "That is photographic art."

Creating photographic art takes not only skill and creativity, but also significant training and education. To stay updated on photographic technology, Keeme invests a significant amount of time and money into education through professional organizations.

He also shares his knowledge with other photographers. Keeme was a special presenter at the Skip Cohen University International Workshop last August in Oakbrook, Ill. Featuring 300 top photographers from around the country, the four-day event focused on technology and consumer trends.

"I make it a point to continually educate myself in order to create lasting, memorable images for my clients," Keeme said. "Photography isn't just a business, but an emotional link to my clients. I want to offer the best in creativity and presentation in order to provide an even better series of storytelling components with each portrait I create."

Everardo Keeme Photography clients include John C Lincoln Hospital, American Cancer Society and Schaffer's Mill, a Lake Tahoe custom home/golf course community.

It was while shooting for Scottsdale-based Communication Links at Shaffer's Mill that Keeme found a stroke of luck. The Shaffer's Mill community is the location of the HGTV Dream Home Giveaway Sweepstakes, which is slated to be awarded in April. Keeme shot pictures of the Dream Home construction along with the Shaffer's Mill Clubhouse, Springwood gallery and Golf Course gallery.

He later was surprised to learn HGTV put some of his work on the cable TV's website to promote the Dream Home.

Whether he's shooting professional golfer Bubba Watson in action or a high school graduation portrait, Keeme aims to produce photographic art that will capture the essence of the moment while picturing an individual or company in the best light.

Everardo Keeme is an international award-winning photographer based in the Phoenix metro area offering portrait coverage in Phoenix, San Diego, Lake Tahoe, Las Vegas, Reno, and destinations worldwide. Everardo Keeme Photography is located in the Phoenix metro area in Ahwatukee. He also shoots at Photo Fusion Studio, 7127 E. 6th Avenue in Scottsdale.

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Tags: branding, business headshots, marketing

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