'PASSION' Elevates Innoyug 2012 To Great Things At IMT Ghaziabad

There is no record of Khalil Gibran, the famous Artist, Poet, and Writer, ever visiting IMT Ghaziabad; yet by some unknown coincidence these words flowed out of his pen - "Rest in reason; move in PASSION."

There is no record of Khalil Gibran, the famous Artist, Poet, and Writer, ever visiting IMT Ghaziabad ; yet by some unknown coincidence these words flowed out of his pen - "Rest in reason; move in PASSION."

The entire B-school fraternity of the country after having 'rested in reason' in their lairs, descended onto the huge campus of IMT Ghaziabad to 'move in PASSION'! Held between the 13th and 16th of October this year, PASSION was everything - battle zone for hardcore managers, and creative nerve-center for those attuned to mixing design and technology.

"It was my first PASSION," said Nitin Chugh, a first year student at IMT, Ghaziabad. "And now I know why it is said that 'PASSION is the genesis of genius'. Seeing the way more than 50 sponsors were brought in, and the way the entire IMT Ghaziabad put in more than 800 hours at a stretch to co-ordinate more than 30 events over three days, was itself the greatest learning of my life."

The entire ambience of PASSION this year, was in complete sync with the theme - INNOYUG 2012. For the uninitiated, TATVA is the battle of internship projects at PASSION. Management students from the best B-schools lock horns in the battle for the best internship projects in Finance, HR, Marketing and Operations. Keeping in view the theme of INNOYUG, a new vertical 'Inno-Strat' was introduced in TATVA, where the battle for the most innovative internship, in unconventional and strategy related sectors, was fought. It was, in a way, recognition for those students who had the gumption to venture into unchartered territories.

"If Passion drives you, let reason hold the reins," said Karan Gadhoke, quoting Benjamin Franklin. "The competition was really tough as all of us were presenting what we were most passionate about. In the end, the most well organised presentations won the day, I guess. The victory is especially sweet for us, because it's a double whammy for IMT-G , with Riddhi Chawla bagging the runners-up place."

The situation, though, was not as favourable in other events of TATVA, with top honours in Finance (NL Dalmia Management Institute), HR (Welingkar, Mumbai) and Operations/ IT (NITIE, Mumbai) being taken by some deft competitors, but Ankit Gupta struck gold in the coveted Marketing internship presentation at TATVA.

While TATVA lit up the festival on the final day (16th October), the first three days were a race of events. IMT Ghaziabad locked horns in 11 professional domains with the other big boys like ISB, the IIMs, XLRI, FMS, the IITs, and IIFT etc.

"In the last week before PASSION 2012, it really seemed like 'There is no end. There is no beginning. There is only the PASSION of life'; and it all came together beautifully," gushes Tanya Srivastava, another First Year PGDM graduate at IMT Ghaziabad. "It was pure adrenaline rush! There is no other way you could be ready in time for 3000 participants. There were more than 70 B-schools. The atmosphere was out of the world!"

From the 13th to the 15th, 'PASSION' conjured up a heady concoction of professional competitions and extra-curricular rivalry. While on one hand, numerous management events tested the participants' proficiency in Marketing, Finance, Human Resources, IT, Consulting, Operations and General Management; on the other hand, cultural events allowed expression to the talent and creativity in hundreds of youthful participants, individually as well as in a team. Dance, music, dramatics, gaming, literary activities, fine arts and a fashion show were in the offing at the other end of the spectrum.

"PASSION 2012 has made me realize that there is no greatness without a passion to be great, whether it's the aspiration of an athlete or an artist, a scientist, a parent, or a businessperson," said Prity Jha, a member of Team Blue Ocean of IMT Ghaziabad that brought the trophy in 'Three Marketeers' home.

PASSION this year, clearly, turned out to be a much bigger surprise package than planned. Perhaps the only thing in 'INNOYUG 2012' that went on expected lines were the sterling performances from the entire B-school fraternity at IMT Ghaziabad .