Category: Advertising

Blockchain Leader Ternio Hires Product Lead Keith Johnson From Comcast
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Blockchain Leader Ternio Hires Product Lead Keith Johnson From Comcast

Ternio, the blockchain leader bringing transparency to programmatic digital advertising, today named Keith Johnson as Vice President of Product. In his new role based in Atlanta, Johnson will lead Ternio's vision for bringing enterprise-grade solutions to the complexities of digital advertising.

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NY Interconnect Hires Media Vets to Complete Executive Leadership Team

Re-launched ad sales powerhouse fills key roles to help drive multi-screen audience targeting initiatives in the #1 market

New Study Details Effective Advertising Strategies With Google AdWords and Facebook Ads
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New Study Details Effective Advertising Strategies With Google AdWords and Facebook Ads

In their latest white paper, ContentWriters dissects common misconceptions about the two PPC platforms.

Billboard Taxi Media Inc. Announced a Deal Valued at $48 Million USD With CashUrDrive
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Billboard Taxi Media Inc. Announced a Deal Valued at $48 Million USD With CashUrDrive

Billboard Taxi Media Inc. will supply advertising hardware and software to CashUrDrive to be used in multiple cities in India that the company has existing relationships with.

LEAP Agency Releases Healthcare Whitepaper Geared Toward Millennials
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LEAP Agency Releases Healthcare Whitepaper Geared Toward Millennials

A study on how healthcare providers can engage the attention of the Millennial generation.

Top Creative Branding Agency and Leading Digital Agency Come Together to Expand Services
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Top Creative Branding Agency and Leading Digital Agency Come Together to Expand Services

THE PITA GROUP TO MERGE WITH REBEL INTERACTIVE GROUP

VidMob Named Official Pinterest Marketing Partner
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VidMob Named Official Pinterest Marketing Partner

Pinterest Launches Creative Speciality and Taps VidMob to Help Brands Scale Creation of Pinterest Content

AccuZIP Announces Successful Launch of New AccuTrace UI
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AccuZIP Announces Successful Launch of New AccuTrace UI

AccuZIP announced that response to the release of the new AccuTrace interface has been overwhelmingly positive.

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Viant Launches Next Generation TV Solution

Adds Real-Time TV Retargeting, Significant CTV Scale and Advanced TV Attribution and Conversion Capabilities

YUCHIP Has Released the Ultimate Guide to the Purchase of LED Advertising Screen on Its Website
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YUCHIP Has Released the Ultimate Guide to the Purchase of LED Advertising Screen on Its Website

With the technology progress and cost decrease of the LED display, it's a trend to use LED display for outdoor commercial advertising. Every advertiser focuses on how to purchase suitable products and solutions. Because LED display industry standards are not uniform, a wide range of products, features, and prices vary widely.

2018 Red Herring Top 100 North America Startups Announced
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2018 Red Herring Top 100 North America Startups Announced

Swag'r Digital Media Inc. is a Finalist for the 2018 Red Herring Top 100 North America Award

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Dr. Steven Morris Leverages Decades of Surgical Experience to Become Specialist Marketing Consultant

Dr. Steven Morris is trading surgical scrubs and scalpels for the world of advertising and brand building

US House of Representatives Relies on Oxford BioChronometrics Study for Hearing
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US House of Representatives Relies on Oxford BioChronometrics Study for Hearing

British cybersecurity firm's studies and statement used by Subcommittee on Digital Commerce to form official memorandum for its hearing on the digital advertising ecosystem

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Rockerbox Launches Multi-Touch Attribution Platform to Democratize Access to Attribution Solutions for Companies of All Sizes

The Wall Street Journal, SquareFoot, and Open Listings Among Launch Partners

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Social Media Affiliates Choose Madrivo When Looking for Legitimate White-Hat Offers

Madrivo, a premier performance advertising network, brings credibility to social platform advertising. They are the go-to network for social publishers who look for compliant offers that comply with Facebook ethical standards.

Ad Cost Impact Analysis: Upfront TV Ad Sales
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Ad Cost Impact Analysis: Upfront TV Ad Sales

Upfront TV ad sales help shield networks from controversy and advertiser boycotts, says SQAD's cost data

The Brand Advocates Wins Three National Healthcare Advertising Awards
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The Brand Advocates Wins Three National Healthcare Advertising Awards

Awards Received for Creative Work Done for Leading Healthcare Brands Johnson & Johnson and Stryker

Vreo ICO: Shaping Games Development With Blockchain Technology
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Vreo ICO: Shaping Games Development With Blockchain Technology

Vreo to empower gamers by tokenizing in-game attention

Winmo Announces Acquisition of Redbooks
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Winmo Announces Acquisition of Redbooks

Acquisition enriches Winmo's sales intelligence dataset and secures its position as the most widely used and highly rated B2B sales intelligence provider for the advertising industry.

Winmo Announces Acquisition of Access Confidential
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Winmo Announces Acquisition of Access Confidential

Acquisition enriches Winmo's agency dataset and secures its position as the most widely used and highly rated B2B sales intelligence provider for the advertising industry.

List Partners LLC Acquires AAR Partners
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List Partners LLC Acquires AAR Partners

List Partners acquires agency search consultancy AAR Partners

Gimbal Purchases Managed Media Business From Drawbridge
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Gimbal Purchases Managed Media Business From Drawbridge

Location data plus identity solutions combine to power programmatic advertising

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Viant's Data Lake Sets the Standard for Digital Advertising Transparency

Unique Combination of Proprietary Tools and Deterministic Data with Cloud-Based Scale Ushers in the Next Generation of Marketing Analytics

Leading Marketing Agency Accepts Cryptocurrency
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Leading Marketing Agency Accepts Cryptocurrency

Web Daytona In Landmark Business Offering

Adweek Launches Adweek Pro: A New Membership-Based Platform and All-Access Offering
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Adweek Launches Adweek Pro: A New Membership-Based Platform and All-Access Offering

Also Introducing Adweek Community Memberships, Enabling Adweek
to Best Serve Its Audience Today