Salty Supply Adds Thomas Brown as Its Lead Video Content Director
One of the nation's leading online retailers of discount aquarium supplies has added one of the top aquarium and reef video creators on YouTube.
February 7, 2015 (Press Release) -
According to a recent study by ComScore, a global leader in digital media analytics, more than 89 million people in the United States watch 1.2 billion online videos each day, and thanks to Salty Supply's hiring of Thomas Brown from the Thomas Vision Reef YouTube channel as it lead video content director, customers will have access to engaging and information-filled videos about the company's products and services.
"We have followed Thomas' progress and the creativity he bring to each video he creates," said Salty Supply CEO Richard Gilliland. "We are extremely excited to have Thomas on our Team. We believe he will bring the much needed energy and dynamic to our online video presence."
Gilliland went on to encourage customers to be sure to stay tuned to Salty Supply's channel and website for great new products spotlights, and videos series coming soon.
The decision to hire Brown as the company's lead video director could prove to have perfect timing due to recent trends on video consumption seeking information and explanations.
In fact, according to Invodo, a magazine that focuses on providing business intelligence for the e-commerce market, 52 percent of consumers say that watching product videos makes them more confident in online purchase decisions.
Gilliland explained that Brown's contribution to Salty Supply's video creation process will be instrumental in helping Salty Supply expand its brand into video.
"He has already proven his ability to help aquarium companies stand out with his work with other brands such as LRS Foods, Aqua Medic, Orphek, AlgaGen, and Polyp Labs just to name a few," Gilliland said. "His professional experience will make him an outstanding addition to our team."
Salty Supply, according to Gilliland, is the Saltwater Aquarium Aficionado resource designed and operated by hobbyist for hobbyist.
"I am so excited to start this new venture with Salty Supply," Brown said. "Over the past two years I've worked really hard to bring value to the ThomasVisionReef subscribers. I am truly honored that Richard and the rest of the Salty Supply team have taken such an interest in my work not only as a YouTube Content Creator but as a brand builder. I think other hobbyist that are also content creators (videos, blogs, articles etc.) like myself should see this as a big step forward as companies are now seeing the value in what we do. To potentially have made a new career out of something I did for fun and to keep our wondering hobby going is amazing to me."
Brown went on to stress that the goal he has for the position is to continue to create unique, educational and entertaining aquarium content while showcasing Salty Supplies massive product selection.
"But even more so I would like to help Salty Supply build an even deeper relationship with their customers and establish and online video presence," Brown said, before adding, "And what this means for my already establish audience is never ending stream of content."
For more information, please visit: www.saltysupply.com
About Salty Supply
Salty Supply is an online retailer of discount aquarium supplies selling thousands of products including protein skimmers, filters and reactors, lighting equipments, plumbing supplies and much more.
They ship their products worldwide through UPS and USPS Express.