Medical Conferences - It's Not Just for Announcing Trial Results Any More
Leading pharmaceutical and biotechnology companies are increasingly leveraging global medical conferences for more than just touting or defending their latest trial results.
November 28, 2012 (Newswire.com) - Leading pharmaceutical and biotechnology companies are increasingly leveraging global medical conferences for more than just touting or defending their latest trial results.
"It used to be that we were asked to prepare for just product press announcements and oral data presentations," said Jerry Doyle, Principal at specialty communications consultancy CommCore, "Now that is only a part of what companies are doing at these global meetings. Today, they are holding employee 'town-hall' meetings, investor and analyst briefings, payer and patient panels, focus groups, charitable events, partner meetings and much more."
"Even regulatory bodies such as the FDA now hold advisory committee meetings right on-site at some of these conferences," continues Doyle. "You have to be ready for anything."
CommCore provides coaching and counsel at the world's largest and most influential medical conferences in virtually every therapeutic area. These include ASCO/ESMO (oncology), ASH (hematology), AHA (cardiology), ADA (diabetes), ACC/ESC (cardiology), SABCS (breast cancer), BIO (biotechnology), ICAAC (infectious disease), ANA (neurology, AAPM (pain), AES (epilepsy) and many more. CommCore medical conference offerings include preparation for:
• Press conferences/media interviews
• Video capture/bloggers
• Investor/analyst presentations
• "Town Hall" addresses
• FDA Advisory Committee hearings
• Advisory Board panels
• Consensus Committee meetings
• Internal message development, crisis/issue strategy facilitated workshops
• Messaging, material development, positioning
• Focus groups
About CommCore Consulting Group
CommCore Consulting Group is a privately held specialty communications firm serving businesses, government agencies, and non-profit organizations around the world for the past 25 years. The company specializes in strategic and tactical communications development and implementation across all industry sectors, organizational crisis planning and response, executive media and presentation training, message development, C Suite leadership and staff internal communications skills development. CommCore is led by its president and CEO, Andrew D. Gilman - a lawyer, award-winning journalist, and co-author of the best-selling book Get To The Point. CommCore is headquartered in Washington, D.C., and has offices in New York City, Los Angeles, & Dallas. More information about the company is available at www.commcoreconsulting.com.