Blue-Emu Announces Naming Of The Bull Contest

Online, August 7, 2011 (Newswire.com) - Blue-Emu pain relief products and Jeff Robinson Bucking Bulls are excited to announce the "Naming of the Bull" contest for a bull in the Professional Bull Rider (PBR) Built Ford Tough Series (BFTS). Formerly known as "Hank," the bull will be renamed by the fans. The contest will take place August 8th through September 23rd on Blue-Emu's facebook page . To kick off the contest, fans will submit their suggestion for Hank's new name. On September 12th the list of 8 finalists will be announced and fans will vote on the name they like the best by visiting http://facebook.com/blueemu. The winner will receive two VIP tickets to the PBR World Finals in Las Vegas, Nev. October 26-30, including airfare and hotel accommodations. The seven finalists will receive a Blue-Emu prize package and a $100 Visa gift card.

Blue-Emu is pleased that Blue-Emu & Jeff Robinson have already re-named the bull Deja Blu to Deja Blue-Emu. The 6-year-old was made famous as the bull New England Patriots player Chad Ochocinco rode for 1.5 seconds earlier this year. Jeff Robinson Bucking Bulls was named 2010 PBR Stock Contractor of the Year. With one of the deepest bull pens in PBR history, Robinson swept the votes from the top 40 riders polled for the award. Other notable bulls to come from Robinson's Bucking Bulls are Voodoo Child, Chicken on a Chain, and Uncle Buck.

Blue-Emu, made by NFI Consumer Products, is also currently sponsoring PBR veteran riders JB Mauney, Shane Proctor, LJ Jenkins & up-and-coming rider Matt Triplett along with the PBR Sports Medicine Team & the "Wreck of Night" videos featured in the arena, as well as on the Blue-Emu and PBR's homepages. Blue-Emu is not only used by Professional Bull Riders but is a fan favorite for every day aches and pains. NFI Chairman Richard Guy says he's excited to bring the rider's favorite to the fans in a fun way. "The riders actually use Blue-Emu after they ride, and now we're at the event with our mascot Big Blue, hanging out with the fans and the riders. It's a good match up."

As the primary ingredient in Blue-Emu, emu oil efficiently penetrates the skin delivering soothing pain relief by reducing inflammation while providing natural moisturizers for the skin. Pick up a jar of Original Blue-Emu at mass, drug, club, supermarkets and other fine stores nationwide as well as at http://Blue-Emu.com & use this odor free product for fast acting relief of minor arthritis, muscle and joint pain. It works fast & you won't stink. In addition to the pain relieving original formula, Blue-Emu also makes Fantastic Feet. For more information on Blue-Emu and its team work with Mauney & the other PBR riders, go to www.Blue-Emu.com or follow us at https://facebook.com/BlueEmu and http://twitter.com/BlueEmu1.

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