{"id":7836,"date":"2019-08-09T08:55:59","date_gmt":"2019-08-09T12:55:59","guid":{"rendered":"https:\/\/www.newswire.com\/blog\/?p=7836"},"modified":"2019-08-09T08:56:01","modified_gmt":"2019-08-09T12:56:01","slug":"when-to-pitch-to-newspapers-magazines-tv-show","status":"publish","type":"post","link":"https:\/\/www.newswire.com\/blog\/when-to-pitch-to-newspapers-magazines-tv-show","title":{"rendered":"When to Pitch to Newspapers, Magazines, & TV Show"},"content":{"rendered":"\n

Pitching to the media, regardless of the channel, can be stressful. One of the most important things you can do is make sure you pitch to them at the right time. <\/p>\n\n\n\n

Figuring out the perfect time to pitch your story is a challenge. There are numerous articles telling you when the optimal times are, but in reality, timing is different for every media contact. People who write for newspapers may not have the same pitch timing as a producer of a morning show. You need to learn a bit more about each contact’s business in order to determine the ideal time to reach out. <\/p>\n\n\n\n

Let\u2019s take a look at when to typically reach out to various media outlets and talk about tips to help you make sure you are choosing the best time…<\/p>\n\n\n\n

Media Contacts at Newspapers<\/span>:<\/h3>\n\n\n\n

Newspapers have a general\nflow to their process. They may go over stories on Monday, for example, that\nare going to be published on Wednesday. However, reporters can work on stories\nfor weeks before submitting them to their editors for publication. <\/p>\n\n\n\n

\"\"<\/figure><\/div>\n\n\n\n

So when do you pitch your story idea to a newspaper? <\/p>\n\n\n\n

As far in advance<\/strong><\/em> of the date you want it to be published as possible. If you can give them a week or two notice, that\u2019s always appreciated. If you want the story to go out on a specific date, write an embargoed press<\/a> release. That way they won\u2019t publish it until the date specified.<\/p>\n\n\n\n

Do research<\/strong> on the journalist, editor, columnist, etc. that you are trying to target. Get to know them through social media and their writing. Give them the chance to get to know you and your business. Extending that outreach outside of an email will get you and your company’s name known. Plus, it gives you better insight as to when<\/em> they publish their pieces. <\/p>\n\n\n\n

Media Contacts at Magazines<\/span>:<\/h3>\n\n\n\n

Magazines plan far ahead into the future. Typically planning the magazine’s “theme” 12 months ahead. As for content: a full month or two’s notice is ideal to be published. <\/p>\n\n\n\n

\"\"<\/figure><\/div>\n\n\n\n

Magazine editors will plan content ahead of time<\/strong>, but also leave room for new pieces to be inserted (if needed<\/em>). If you have a story that needs to be published sooner than later, don’t be discouraged from reaching out to a magazine. They may<\/em> be able to insert your story in their next publication<\/strong><\/em>. <\/p>\n\n\n\n

But, if you have a bigger planned out announcement, make sure to let them know ahead of time. This gives you<\/em> and the magazine<\/em> ample time<\/strong><\/em> to ensure it fits the month’s specific publication, as well as align with your launch needs. It’s a balancing act between your news and theirs. <\/p>\n\n\n\n

How do you find out their editorial needs ahead of time? Through an editorial calendar<\/strong>! You can request an editorial calendar, or simply find it on their website. If that fails, you might need to rever to a database. Some<\/em> media databases have access to different editorial calendars: newspapers, TV, and magazines. But, things are not as easy as it seems. Media databases<\/a> are not free<\/em>, often have a heavy price tag attached to them. <\/p>\n\n\n\n

Media Contacts in TV<\/span>:<\/h3>\n\n\n\n

TV moves pretty<\/em> quick<\/em>. Producers are constantly looking for the next story to cover, scratching and moving up certain interviews and segments to satisfy ratings. If you’re looking to get on a particular show or segment, start planning ahead now and begin your outreach. <\/p>\n\n\n\n

\"\"<\/figure><\/div>\n\n\n\n

Do research on the show you are trying to be featured on. Find out who calls the shots<\/em><\/strong> or books casting. Reach out to casting agents, producers, directors, hosts, etc. to get the best<\/strong> chance<\/strong> of getting your story covered on the show or on a specific segment. Start engaging with them on social media, or let them know you have a great story that fits their needs. <\/p>\n\n\n\n

Things are constantly changing TV, most of the time because of how quickly the news changes, and what trending topics are in demand. If your news fits, make it known. <\/p>\n\n\n\n

\n\n\n\n

Depending on who you’re aiming to reach, pitch to those contacts accordingly. As convenient as a timed blast pitch seems, getting to know the best times to pitch to each individual contact is more idea. Based on research and engagement you will be able to tell when<\/em> the perfect<\/strong> time<\/strong> to pitch to each media contact may be. Most newspapers, magazines, and TV shows have guidelines on pitching or their editorial calendars displayed that you may find helpful. Take a look and take them into account when pitching. <\/p>\n","protected":false},"excerpt":{"rendered":"

Pitching to the media, regardless of the channel, can be stressful. One of the most important things you can do …<\/p>\n","protected":false},"author":3,"featured_media":7853,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[1626,1632,800,1503,1543],"class_list":["post-7836","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-outreach","tag-finding-media-contacts","tag-media-in-the-news","tag-media-outreach","tag-reaching-out-to-media","tag-tv"],"acf":[],"yoast_head":"\nWhen to Pitch to Newspapers, Magazines, & TV Show | Newswire<\/title>\n<meta name=\"description\" content=\"Your pitch is ready to be sent out to the media. But, when's the best time to reach out to them? Find out optimal times to send your pitch to the media:\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.newswire.com\/blog\/when-to-pitch-to-newspapers-magazines-tv-show\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"When to Pitch to Newspapers, Magazines, & TV Show\" \/>\n<meta property=\"og:description\" content=\"Your pitch is ready to be sent out to the media. But, when's the best time to reach out to them? Find out optimal times to send your pitch to the media:\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.newswire.com\/blog\/when-to-pitch-to-newspapers-magazines-tv-show\" \/>\n<meta property=\"og:site_name\" content=\"Newswire\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/inewswire\/\" \/>\n<meta property=\"article:published_time\" content=\"2019-08-09T12:55:59+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-08-09T12:56:01+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.newswire.com\/blog\/wp-content\/uploads\/2019\/08\/camera-shy-heres-how-to-get-over-it-and-land-an-on-camera-interview.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1208\" \/>\n\t<meta property=\"og:image:height\" content=\"808\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Anthony Santiago\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@inewswire\" \/>\n<meta name=\"twitter:site\" content=\"@inewswire\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Anthony Santiago\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.newswire.com\/blog\/when-to-pitch-to-newspapers-magazines-tv-show\",\"url\":\"https:\/\/www.newswire.com\/blog\/when-to-pitch-to-newspapers-magazines-tv-show\",\"name\":\"When to Pitch to Newspapers, Magazines, & TV Show | Newswire\",\"isPartOf\":{\"@id\":\"https:\/\/www.newswire.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.newswire.com\/blog\/when-to-pitch-to-newspapers-magazines-tv-show#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.newswire.com\/blog\/when-to-pitch-to-newspapers-magazines-tv-show#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.newswire.com\/blog\/wp-content\/uploads\/2019\/08\/camera-shy-heres-how-to-get-over-it-and-land-an-on-camera-interview.jpg\",\"datePublished\":\"2019-08-09T12:55:59+00:00\",\"dateModified\":\"2019-08-09T12:56:01+00:00\",\"author\":{\"@id\":\"https:\/\/www.newswire.com\/blog\/#\/schema\/person\/20dd0db7626c09e94272db7977515175\"},\"description\":\"Your pitch is ready to be sent out to the media. But, when's the best time to reach out to them? Find out optimal times to send your pitch to the media:\",\"breadcrumb\":{\"@id\":\"https:\/\/www.newswire.com\/blog\/when-to-pitch-to-newspapers-magazines-tv-show#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.newswire.com\/blog\/when-to-pitch-to-newspapers-magazines-tv-show\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.newswire.com\/blog\/when-to-pitch-to-newspapers-magazines-tv-show#primaryimage\",\"url\":\"https:\/\/www.newswire.com\/blog\/wp-content\/uploads\/2019\/08\/camera-shy-heres-how-to-get-over-it-and-land-an-on-camera-interview.jpg\",\"contentUrl\":\"https:\/\/www.newswire.com\/blog\/wp-content\/uploads\/2019\/08\/camera-shy-heres-how-to-get-over-it-and-land-an-on-camera-interview.jpg\",\"width\":1208,\"height\":808,\"caption\":\"Business people filming in-house tutorial video\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.newswire.com\/blog\/when-to-pitch-to-newspapers-magazines-tv-show#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.newswire.com\/blog\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"When to Pitch to Newspapers, Magazines, & TV Show\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.newswire.com\/blog\/#website\",\"url\":\"https:\/\/www.newswire.com\/blog\/\",\"name\":\"Newswire Press Release Distribution Services\",\"description\":\"Press Release Distribution Blog\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.newswire.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.newswire.com\/blog\/#\/schema\/person\/20dd0db7626c09e94272db7977515175\",\"name\":\"Anthony Santiago\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.newswire.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/0c379ca0b6f3a9365664e9bef497c37a7f9bf7411381eb6badbb8711b7520ac1?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/0c379ca0b6f3a9365664e9bef497c37a7f9bf7411381eb6badbb8711b7520ac1?s=96&d=mm&r=g\",\"caption\":\"Anthony Santiago\"},\"description\":\"Anthony Santiago is Director of Marketing at Newswire. With over a decade of experience in PR, he helps ensure that clients understand the value of brand messaging and reach.\",\"sameAs\":[\"http:\/\/www.newswire.com\"],\"url\":\"https:\/\/www.newswire.com\/blog\/author\/anthony\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"When to Pitch to Newspapers, Magazines, & TV Show | Newswire","description":"Your pitch is ready to be sent out to the media. But, when's the best time to reach out to them? Find out optimal times to send your pitch to the media:","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.newswire.com\/blog\/when-to-pitch-to-newspapers-magazines-tv-show","og_locale":"en_US","og_type":"article","og_title":"When to Pitch to Newspapers, Magazines, & TV Show","og_description":"Your pitch is ready to be sent out to the media. But, when's the best time to reach out to them? Find out optimal times to send your pitch to the media:","og_url":"https:\/\/www.newswire.com\/blog\/when-to-pitch-to-newspapers-magazines-tv-show","og_site_name":"Newswire","article_publisher":"https:\/\/www.facebook.com\/inewswire\/","article_published_time":"2019-08-09T12:55:59+00:00","article_modified_time":"2019-08-09T12:56:01+00:00","og_image":[{"width":1208,"height":808,"url":"https:\/\/www.newswire.com\/blog\/wp-content\/uploads\/2019\/08\/camera-shy-heres-how-to-get-over-it-and-land-an-on-camera-interview.jpg","type":"image\/jpeg"}],"author":"Anthony Santiago","twitter_card":"summary_large_image","twitter_creator":"@inewswire","twitter_site":"@inewswire","twitter_misc":{"Written by":"Anthony Santiago","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.newswire.com\/blog\/when-to-pitch-to-newspapers-magazines-tv-show","url":"https:\/\/www.newswire.com\/blog\/when-to-pitch-to-newspapers-magazines-tv-show","name":"When to Pitch to Newspapers, Magazines, & TV Show | Newswire","isPartOf":{"@id":"https:\/\/www.newswire.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.newswire.com\/blog\/when-to-pitch-to-newspapers-magazines-tv-show#primaryimage"},"image":{"@id":"https:\/\/www.newswire.com\/blog\/when-to-pitch-to-newspapers-magazines-tv-show#primaryimage"},"thumbnailUrl":"https:\/\/www.newswire.com\/blog\/wp-content\/uploads\/2019\/08\/camera-shy-heres-how-to-get-over-it-and-land-an-on-camera-interview.jpg","datePublished":"2019-08-09T12:55:59+00:00","dateModified":"2019-08-09T12:56:01+00:00","author":{"@id":"https:\/\/www.newswire.com\/blog\/#\/schema\/person\/20dd0db7626c09e94272db7977515175"},"description":"Your pitch is ready to be sent out to the media. But, when's the best time to reach out to them? Find out optimal times to send your pitch to the media:","breadcrumb":{"@id":"https:\/\/www.newswire.com\/blog\/when-to-pitch-to-newspapers-magazines-tv-show#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.newswire.com\/blog\/when-to-pitch-to-newspapers-magazines-tv-show"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.newswire.com\/blog\/when-to-pitch-to-newspapers-magazines-tv-show#primaryimage","url":"https:\/\/www.newswire.com\/blog\/wp-content\/uploads\/2019\/08\/camera-shy-heres-how-to-get-over-it-and-land-an-on-camera-interview.jpg","contentUrl":"https:\/\/www.newswire.com\/blog\/wp-content\/uploads\/2019\/08\/camera-shy-heres-how-to-get-over-it-and-land-an-on-camera-interview.jpg","width":1208,"height":808,"caption":"Business people filming in-house tutorial video"},{"@type":"BreadcrumbList","@id":"https:\/\/www.newswire.com\/blog\/when-to-pitch-to-newspapers-magazines-tv-show#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.newswire.com\/blog"},{"@type":"ListItem","position":2,"name":"When to Pitch to Newspapers, Magazines, & TV Show"}]},{"@type":"WebSite","@id":"https:\/\/www.newswire.com\/blog\/#website","url":"https:\/\/www.newswire.com\/blog\/","name":"Newswire Press Release Distribution Services","description":"Press Release Distribution Blog","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.newswire.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.newswire.com\/blog\/#\/schema\/person\/20dd0db7626c09e94272db7977515175","name":"Anthony Santiago","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.newswire.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/0c379ca0b6f3a9365664e9bef497c37a7f9bf7411381eb6badbb8711b7520ac1?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/0c379ca0b6f3a9365664e9bef497c37a7f9bf7411381eb6badbb8711b7520ac1?s=96&d=mm&r=g","caption":"Anthony Santiago"},"description":"Anthony Santiago is Director of Marketing at Newswire. With over a decade of experience in PR, he helps ensure that clients understand the value of brand messaging and reach.","sameAs":["http:\/\/www.newswire.com"],"url":"https:\/\/www.newswire.com\/blog\/author\/anthony"}]}},"_links":{"self":[{"href":"https:\/\/www.newswire.com\/blog\/wp-json\/wp\/v2\/posts\/7836","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newswire.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newswire.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newswire.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newswire.com\/blog\/wp-json\/wp\/v2\/comments?post=7836"}],"version-history":[{"count":0,"href":"https:\/\/www.newswire.com\/blog\/wp-json\/wp\/v2\/posts\/7836\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newswire.com\/blog\/wp-json\/wp\/v2\/media\/7853"}],"wp:attachment":[{"href":"https:\/\/www.newswire.com\/blog\/wp-json\/wp\/v2\/media?parent=7836"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newswire.com\/blog\/wp-json\/wp\/v2\/categories?post=7836"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newswire.com\/blog\/wp-json\/wp\/v2\/tags?post=7836"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}