When\nit comes to social media channels, there are some big players. Sites like\nFacebook, Twitter, and Instagram are commonly leveraged by businesses to\nmarket, sell, and build a following. These social sites are just the tip of the\niceberg. There are dozens of other large scale and smaller scale social media\nplatforms businesses should capitalize on. Two such channels are Pinterest and\nReddit.<\/p>\n\n\n\n
Pinterest is a site where users create themed boards and \u201cpin\u201d relevant images to these boards. Users can be consumers and businesses. <\/p>\n\n\n\n
For example<\/em>: StitchFix, a styling membership, share daily outfit and fashion items. They have created themed boards such as: Spring Pastels, Summer, Adventure, and so on. Followers of StitchFix pin these images to their own boards. Users can comment on pins and share them. <\/p>\n\n\n\n The\nrules for leveraging Pinterest for business are generally the same as any\nsocial channel. Create a profile, engage with others, share valuable content\ndaily. <\/p>\n\n\n\n Reddit\nis a social news aggregation, web content rating, and discussion website.\nMembers submit content to the site. The content is then voted up or down by\nother members. As a business, you can publish content, or links to content, and\nthen users can rate your content. It\u2019s a great way to increase awareness for\nyour brand and expand your reach. It\u2019s also a fantastic tool for testing the\ncontent that your audience responds to. Reddit has:<\/p>\n\n\n\n It\u2019s\ndifficult to find demographics on users, but many sources indicate that users\nare young and male. <\/p>\n\n\n\n Using\nReddit to grow your business is a bit different than other social channels.\nIt\u2019s a great research tool because it allows you to learn what people in your\nindustry are talking about and what your audience is interested in. <\/p>\n\n\n\n When you\u2019re looking at your social media strategy for the next quarter, consider taking a look at social platforms beyond the top names. Look at opportunities with Pinterest and\/or Reddit. If your audience is present on these sites and you\u2019re not, you may be missing out on valuable opportunities to connect and grow. <\/p>\n\n\n\n Call us today to speak to one of our PR specialists: 1-800-713-7278<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":" When it comes to social media channels, there are some big players. Sites like Facebook, Twitter, and Instagram are commonly …<\/p>\n","protected":false},"author":3,"featured_media":6599,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[936],"tags":[1158,1333,1351,1352,1105,1331,1354,1353],"class_list":["post-6551","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-media","tag-business","tag-business-tools","tag-pinterest","tag-reddit","tag-social-media","tag-social-media-for-business","tag-social-media-platforms-businesses-should-capitalize-on","tag-social-media-platforms-for-business"],"acf":[],"yoast_head":"\nReddit<\/h3>\n\n\n\n
You\ncan also leverage Reddit with:<\/h5>\n\n\n\n
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