{"id":6548,"date":"2019-05-03T07:54:44","date_gmt":"2019-05-03T11:54:44","guid":{"rendered":"https:\/\/www.newswire.com\/blog\/?p=6548"},"modified":"2019-04-30T16:44:35","modified_gmt":"2019-04-30T20:44:35","slug":"perfecting-instagram-for-business","status":"publish","type":"post","link":"https:\/\/www.newswire.com\/blog\/perfecting-instagram-for-business","title":{"rendered":"Perfecting Instagram for Business"},"content":{"rendered":"\n<p>Instagram is a social media site that focuses on sharing images, including photos, cartoons, videos, memes and so on. You can create Instagram posts, as well as Instagram stories&#8211;which are live for 24 hours and then disappear. Users can comment on posts adn stores, share, comment, and bookmark content as well.\u00a0 <\/p>\n\n\n\n<p>Instagram garners a large and diverse audience. It has also become one of the top social networking sites businesses leverage. The platform has become a way businesses interact with their audience, and create potential influencer marketing relationships. <\/p>\n\n\n\n<p>Using Instagram well isn\u2019t intuitive for\neveryone. It can be challenging to achieve your goals and to get the attention,\nbranding, traffic, and conversions that you want. The following tips and\ntactics will help you work on perfecting Instagram for business.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Use Instagram Insights<\/strong><\/h3>\n\n\n\n<p>The tool offers some interesting insights\n(hence the name) into the people following and interacting with your account.\nIt can help you assess<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Impressions:\nHow many times your content was viewed<\/li><li>Reach:\nTotal number of unique accounts that viewed a piece of content<\/li><li>Website\nclicks: How many clicks the link in your business profile has received<\/li><li>Follower\nactivity: How often your followers are on Instagram daily<\/li><li>Video\nviews: How often your video has been viewed<\/li><li>Saves:\nHow many people have saved your posts<\/li><li>Who\nis following you: What is their demographic information?<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Embrace\nSocial Listening<\/h3>\n\n\n\n<p>Social listening shows you relevant conversations happening on social media. It gives you the ability to listen in on your brand, industry, products, competitors, and other key words.  This information will help you create content that attracts your audience and builds your following.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Provide Consistent Value<\/h3>\n\n\n\n<p>It\u2019s important that you give your\naudience something to pay attention to on a regular basis. This requires you to\ncreate a content strategy specific to Instagram. You may also want to make sure\nthat your Instagram strategy is aligned with and supports your other marketing\nstrategies. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Get Creative<\/h3>\n\n\n\n<p>Create your own branded hashtag. Hold\ncontests, giveaways, and encourage users to create content for your page.\nEngagement really drives your Instagram community.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Give Them Something to Do<\/h3>\n\n\n\n<p>Instagram content is like any other content in that you want to include a call to action in your posts. Maybe they visit your website or share your post. Maybe they answer a question or share a photo in the comments. Including a CTA is helpful.  Finally, work with influencers. In today&#8217;s market, especially through influencer power, you can grow your instagram success. This in turn, helps strengthen your brand and achieve your marketing goals. <\/p>\n\n\n\n<p class=\"has-large-font-size\"><strong>Call us today to speak to one of our PR specialists: 1-800-713-7278<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Instagram is a social media site that focuses on sharing images, including photos, cartoons, videos, memes and so on. You &#8230;<\/p>\n","protected":false},"author":3,"featured_media":6602,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[936],"tags":[1333,1141,1355,1357,1356,1105,1331],"class_list":["post-6548","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-media","tag-business-tools","tag-instagram","tag-instagram-for-business","tag-instagram-social-media","tag-instagram-tools","tag-social-media","tag-social-media-for-business"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.7 (Yoast SEO v25.7) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Perfecting Instagram for Business | Newswire<\/title>\n<meta name=\"description\" content=\"Learn how to exponentially grow your business via Instagram. 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