

{"id":5164,"date":"2019-01-21T09:56:48","date_gmt":"2019-01-21T14:56:48","guid":{"rendered":"https:\/\/www.newswire.com\/blog\/?p=5164"},"modified":"2019-01-23T16:43:02","modified_gmt":"2019-01-23T21:43:02","slug":"how-real-estate-press-releases-can-help-your-seo","status":"publish","type":"post","link":"https:\/\/www.newswire.com\/blog\/how-real-estate-press-releases-can-help-your-seo","title":{"rendered":"How Real Estate Press Releases Can Help Your SEO"},"content":{"rendered":"\n<p>Real estate professionals can be helped by search engine optimization marketing, specifically local SEO marketing. With local SEO in mind, press releases can help your SEO rankings immensely. <\/p>\n\n\n<p><a href=\"http:\/\/guides.newswire.com\/g\/how-to-send-press-releases-via-email\/\"><img decoding=\"async\" class=\"alignright\" style=\"margin-left: 20px;\" src=\"https:\/\/www.newswire.com\/blog\/wp-content\/uploads\/2016\/06\/Guide-Email-image.png\" alt=\"email-press-release\" width=\"400\" height=\"400\" align=\"right\" \/><\/a><\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>How\ndo press releases help?<\/strong><\/h4>\n\n\n\n<p>Because press releases have your contact\ninfo on them, you already have some \u201clocal keywords\u201d on the page.<\/p>\n\n\n\n<p>In addition, you can incorporate keyword\nphrases into your press release, which will help feed into your SEO footprint\nfor your site.<\/p>\n\n\n\n<p>Press releases can live on your site, as\nreadable content, in your news section. You can also repurpose your press\nrelease content into a blog post (or two or three) that will also increase your\nSEO footprint by: <\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Giving you new, fresh content\nfor your site<\/li><li>Giving you fresh content that\nis keyword optimized for your site<\/li><\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">You can also use the content from your press releases to populate your social media feeds, which help push traffic to your site and assist in building your SEO footprint.<\/h4>\n\n\n\n<p>Press releases help build your authority as an expert in your field while keeping you on the minds of others as a &#8220;subject matter expert&#8221;. While this doesn\u2019t automatically equate into increased SEO rankings, as your audience builds and people seek you out for more interviewing opportunities or additional information, your online authority grows too.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>What\ntips can you use to craft the most compelling press releases that will help\nwith your SEO?<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\"><li>Utilize keywords in your press releases.<\/li><li>Include your contact info.<\/li><li>Place each press release on your News page, but also repurpose the content into a blog post (with keywords, of course!) that will also help with your SEO.<\/li><li>Use the content from each press release in your social media outreach.<\/li><li>Boost the press release posts on social media.<\/li><li>If it\u2019s allowed, post your press releases on your bio on your broker\u2019s website.<\/li><\/ul>\n\n\n\n<p> Optimizing for local phrases isn&#8217;t that hard and the benefits can be surprisingly large. <\/p>\n\n\n\n<p class=\"has-large-font-size\"><strong>Call us today to speak to one of our PR specialists: 1-800-713-7278<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Real estate professionals can be helped by search engine optimization marketing, specifically local SEO marketing. With local SEO in mind, &#8230;<\/p>\n","protected":false},"author":3,"featured_media":5183,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1014,15],"tags":[1138,1134,136,757,161,1022,1176,1175,709,41,1160],"class_list":["post-5164","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-real-estate","category-seo","tag-company","tag-pr","tag-press-release","tag-press-releases-and-seo","tag-public-relations","tag-real-estate","tag-real-estate-agent","tag-seo","tag-seo-optimized-press-release","tag-seo-press-release","tag-small-business"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.7 (Yoast SEO v25.7) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How Real Estate Press Releases Can Help Your SEO | Newswire<\/title>\n<meta name=\"description\" content=\"Search Engine Optomization: Your SEO is key to growing your real estate business. Press releases can help with that. How?:\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.newswire.com\/blog\/how-real-estate-press-releases-can-help-your-seo\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How Real Estate Press Releases Can Help Your SEO\" \/>\n<meta property=\"og:description\" content=\"Search Engine Optomization: Your SEO is key to growing your real estate business. Press releases can help with that. 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