{"id":4991,"date":"2019-01-15T07:29:32","date_gmt":"2019-01-15T12:29:32","guid":{"rendered":"https:\/\/www.newswire.com\/blog\/?p=4991"},"modified":"2019-01-31T12:21:18","modified_gmt":"2019-01-31T17:21:18","slug":"are-press-releases-beneficial-for-real-estate-agents","status":"publish","type":"post","link":"https:\/\/www.newswire.com\/blog\/are-press-releases-beneficial-for-real-estate-agents","title":{"rendered":"Are Press Releases Beneficial For Real Estate Agents?"},"content":{"rendered":"\n

Real estate agents, like other business owners of small, service-oriented types of businesses, can benefit greatly from public relations, including press releases, as part of their marketing strategy. <\/p>\n\n\n

\"email-press-release\"<\/a><\/p>\n\n\n\n

Press releases can help real estate agents\nbuild their own credibility. <\/h4>\n\n\n\n

If they\u2019re sharing news of their company\nexpanding or something else newsworthy in their community that they take part\nin, and submit these news items to local media, their credibility will grow. As\nthis credibility grows, the media is more likely to reach out to that specific\nreal estate agent when they need someone\u2019s take on the local real estate\nmarket, mortgages, or something else similar going on in that community. <\/p>\n\n\n\n

Press releases, when shared with the general public, build a real estate agent\u2019s credibility with the public at large. Even if the audience may not necessarily be looking to buy or sell a property at that point in time, they can earmark that agent\u2019s piece or business page on social media. They may even sign up to follow them on social media or get an RSS feed of their website to keep up on what\u2019s going on with that real estate agent. <\/p>\n\n\n\n

If a real estate agent goes out of their way to make sure they\u2019re sharing relevant, timely, informative content, people will make a point of coming back to them as a reference.<\/h5>\n\n\n\n

Sharing press releases with the media and\nthe public also keep that real estate agent\u2019s name \u201cin front of them\u201d on a\nregular basis. Whether they\u2019re sharing a new listing, a change in their\nbusiness, a community event they\u2019re taking part in, or a special deal they have\ngoing on right then (for example, maybe a special partnership between the real\nestate agent and a local mortgage consultant for new homeowners), if it\u2019s relevant\nand informative or entertaining, it\u2019s likely to get noticed.<\/p>\n\n\n\n

In addition, press releases help with a real estate agent\u2019s SEO, or search engine optimization. Many real estate agents, even when operating under a brokerage, host their own websites and put up their own original content. <\/p>\n\n\n\n

Because of this, they need to be concerned with where they\u2019re placing in the search engine rankings. <\/h5>\n\n\n\n

Press releases, when submitted to other sites correctly, make the information more \u201ccrawlable\u201d for the robots and the content is readily available then when individuals search for it online. Even though traditional press isn\u2019t as utilized as social media and online search any longer, press releases are still very relevant and can be very useful in a real estate agent\u2019s marketing arsenal. <\/p>\n\n\n\n

Call us today to speak to one of our PR specialists: 1-800-713-7278<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

Real estate agents, like other business owners of small, service-oriented types of businesses, can benefit greatly from public relations, including …<\/p>\n","protected":false},"author":3,"featured_media":5082,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1014],"tags":[89,88,1134,1161,136,1022,1021],"class_list":["post-4991","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-real-estate","tag-benefits-of-a-press-release","tag-benefits-of-online-press-release-distribution","tag-pr","tag-pr-benefits","tag-press-release","tag-real-estate","tag-real-estate-press-release"],"acf":[],"yoast_head":"\nAre Press Releases Beneficial For Real Estate Agents? | Newswire<\/title>\n<meta name=\"description\" content=\"Real estate is a growing and competitive area. 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