{"id":4980,"date":"2019-01-04T14:00:45","date_gmt":"2019-01-04T19:00:45","guid":{"rendered":"https:\/\/www.newswire.com\/blog\/?p=4980"},"modified":"2019-01-24T16:16:29","modified_gmt":"2019-01-24T21:16:29","slug":"how-influencer-marketing-can-help-you-grow-on-social-media","status":"publish","type":"post","link":"https:\/\/www.newswire.com\/blog\/how-influencer-marketing-can-help-you-grow-on-social-media","title":{"rendered":"How Influencer Marketing Can Help You Grow On Social Media"},"content":{"rendered":"\n

Social media influencers are a relatively new iteration, influencer marketing has always been a thing. In the past, some lumped it in with guerrilla marketing, called it \u201ckeeping up with the Joneses,\u201d used terms like \u201cword of mouth marketing\u201d and others, it has been around. <\/p>\n\n\n

\"email-press-release\"<\/a><\/p>\n\n\n\n

In today\u2019s world, influencer marketing is building relationships with those people who can help build relationships with different audiences for you and your brand. Influencers come in a variety of shapes and sizes. Some influencers have large, broad audiences and some have much more targeted audiences (\u201cmicro-influencers\u201d). Influencers utilize their blogs, their social media accounts, and their following at large to help you build your audience.<\/p>\n\n\n\n

How\ndoes influencer marketing differ from traditional marketing?<\/strong><\/h4>\n\n\n\n

The main difference is that with traditional marketing, the focus is on the consumers. Yes, you may narrow your audience with demographic targeting, for example, men over women, or certain ages over others, but it is a general audience for your marketing efforts.<\/p>\n\n\n\n

When it comes to influencer marketing, you\nare now going to be targeting your marketing on the people who have the\nfollowing you are looking for. It is much more targeted and personalized than\ntraditional marketing.<\/p>\n\n\n\n

How\ndoes this help you grow on social media?<\/strong><\/h4>\n\n\n\n

Once you have reached out to influencers to\nget them to share your news or your brand with their followers, those followers\ncan easily become yours. We like to take the word of those who we hold in high\nesteem on products and services that they believe in.<\/p>\n\n\n\n

How often have you been browsing on\nFacebook and you saw a friend\u2019s or a celebrity\u2019s shared post from another page\nand \u201cliked it\u201d right away, based on that one post? Most of us have, at one time\nor another!<\/p>\n\n\n\n

In addition, having them promote a specific product can help boost your sales quickly. And may even lead to other sales for additional products. While it can take some time and effort to reach out to influencers, if you\u2019re reaching the right ones, then it can be worth the investment! <\/p>\n\n\n\n

Call us today to speak to one of our PR specialists: 1-800-713-7278<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

Social media influencers are a relatively new iteration, influencer marketing has always been a thing. In the past, some lumped …<\/p>\n","protected":false},"author":3,"featured_media":4981,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[936],"tags":[184,1140,942,950,1141,1144,1105,1143,1104],"class_list":["post-4980","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-media","tag-brand-awareness-with-press-release","tag-facebook","tag-influencer-marketing-for-small-businesses","tag-influencer-marketing-tips","tag-instagram","tag-marketing","tag-social-media","tag-social-media-marketing","tag-twitter"],"acf":[],"yoast_head":"\nHow Influencer Marketing Can Help You Grow On Social Media | Newswire<\/title>\n<meta name=\"description\" content=\"It's give and take. Influencers are a key way to reach a new audience. 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