{"id":4246,"date":"2021-08-19T08:53:44","date_gmt":"2021-08-19T12:53:44","guid":{"rendered":"https:\/\/www.newswire.com\/blog\/?p=4246"},"modified":"2025-08-01T16:44:53","modified_gmt":"2025-08-01T20:44:53","slug":"how-to-write-a-press-release-for-a-sporting-event","status":"publish","type":"post","link":"https:\/\/www.newswire.com\/blog\/how-to-write-a-press-release-for-a-sporting-event","title":{"rendered":"How to Write a Press Release for a Sporting Event in 2021"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Writing a press release for a sporting event and issuing it through a distribution service can be one of the best ways to build a buzz, encourage attendance, and ultimately lead to a successful event.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Whether you\u2019re announcing the season\u2019s schedule, the starting roster, or an upcoming game promotion, creating and distributing a press release is a great way to officially make the announcement and reach your fans and the media.\u00a0<\/span><\/p>\n<h2>What is a Sports Press Release?<\/h2>\n<div>A sports press release is a written announcement from a sports team or organization that shares important updates, information, and achievements with the media, sponsors, and fanbase.\u00a0<\/div>\n<h2>Why Do You Need a Sports Press Release?<\/h2>\n<div>A sports press release is a trusted and marketing and communications resource that allows sports teams to communicate official news and updates including:<\/div>\n<ul data-editing-info=\"{&quot;orderedStyleType&quot;:1,&quot;unorderedStyleType&quot;:2}\">\n<li>\n<div>Upcoming game promotions<\/div>\n<\/li>\n<li>\n<div>Community outreach initiatives<\/div>\n<\/li>\n<li>\n<div>The signing of new players and hiring of employees<\/div>\n<\/li>\n<li>\n<div>and more!<\/div>\n<\/li>\n<\/ul>\n<h2>How to Write a Sports Press Release (A Step-by-Step Guide)<\/h2>\n<p>A sports press release should follow the proper press release format and include the most important information that&#8217;s structured in a way that&#8217;s easy for the media and your audience to consume.\u00a0<\/p>\n<h3><b>Step 1: Start with an attention-grabbing headline<\/b><\/h3>\n<p style=\"text-align: center;\"><b>It\u2019s reported 80% of people will read headline copy.<\/b><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For this reason, among many, it\u2019s important to make sure yours is interesting and highlights the main messaging point of your press release.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Your headline is the first thing busy journalists and your target audience will see, so pique their curiosity with a headline that highlights the main topic of the press release.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For the sake of this blog post, let\u2019s say Newswire is hosting a tennis tournament. An example of a headline could be:<\/span><\/p>\n<p><b><i>Newswire Hosts First Annual &#8220;For the &#8216;Love&#8217; of PR&#8221; Tennis Tournament in Raleigh, North Carolina<\/i><\/b><\/p>\n<h3><b>Step 2: Add Subheadline Copy<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">The subheadline copy of a press release supports the headline and also serves as a summary of the press release.\u00a0<\/span><\/p>\n<p><b><i>Newswire, an industry leader in press release distribution services, is pleased to announce the launch of its first annual \u201cFor the \u2018Love\u2019 of PR\u201d tennis tournament in Raleigh, North Carolina.<\/i><\/b><\/p>\n<h3>Step 3: Pick Your SEO Keywords<\/h3>\n<p><span style=\"font-weight: 400;\">Use SEO keywords in the headline and subheadline to make your press release more searchable for fans and journalists who cover sports and local events.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">When deciding on keywords, consider the type of sporting event you\u2019re hosting. Doing so can help you better decide on viable keywords to use.<\/span><\/p>\n<h3><b>Step 4: Add Your Date and Location of the Press Release<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">The date and location in the press release provide additional context for when and where the event is going to take place.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Try to issue your press release several weeks before the event to give journalists time to report on your press release and give people time to plan to attend.<\/span><\/p>\n<p style=\"text-align: center;\"><b>RALEIGH, N.C., April 4, 2024 (Newswire.com)<\/b><\/p>\n<h3><b>Step 5: Write the Opening Paragraph<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">The formula for writing an opening paragraph for a news story is known as the <a href=\"https:\/\/www.newswire.com\/resources\/smart-start-improve-your-press-release-writing-with-the-inverted-pyramid\">inverted pyramid<\/a> and addresses 5Ws + How. It will include the following information:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Who<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">What<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">When<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Where<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Why<\/span><\/li>\n<li aria-level=\"1\">How<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">For our tennis tournament, the information might look like this:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Who <\/b><span style=\"font-weight: 400;\">&#8211; Organized by Newswire<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>What <\/b><span style=\"font-weight: 400;\">&#8211; <\/span><i><span style=\"font-weight: 400;\">For the \u2018Love\u2019 of PR<\/span><\/i><span style=\"font-weight: 400;\"> tennis tournament for men and women 18+\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>When <\/b><span style=\"font-weight: 400;\">&#8211; <\/span><i><span style=\"font-weight: 400;\">Saturday, September 18 8 a.m. &#8211; 6 p.m. <\/span><\/i><span style=\"font-weight: 400;\">(weather permitting)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Where <\/b><span style=\"font-weight: 400;\">&#8211; <\/span><i><span style=\"font-weight: 400;\">Name of event location<\/span><\/i><span style=\"font-weight: 400;\"> + <\/span><i><span style=\"font-weight: 400;\">location address<\/span><\/i><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Why <\/b><span style=\"font-weight: 400;\">&#8211; Competition to determine the top 10 tennis players in the PR industry<\/span><\/li>\n<\/ul>\n<p style=\"text-align: center;\"><a href=\"https:\/\/hs.newswire.com\/sports-press-release-template-0\"><img decoding=\"async\" class=\"alignnone wp-image-10167 size-medium\" src=\"https:\/\/www.newswire.com\/blog\/wp-content\/uploads\/2021\/08\/Newswire-SportsPressReleaseTemplate-BlogImage-510x380.png\" alt=\"Picture of a computer screen with the cover photo of a Newswire-branded &quot;Sports Press Release Template&quot; document. There is a football on the left-hand side of the screen.\" width=\"300\" height=\"224\" \/><\/a><\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/hs.newswire.com\/sports-press-release-template-0\"><strong>Download<\/strong><\/a><\/p>\n<h3><b>Step 6: Include Quotes About the Event<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">In the rest of the press release, offer more information about the organizers and any sponsors and include quotes from them.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here are some talking points to consider:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Inspiration for the event<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Vision for the event<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Prizes<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Remember, quotes are typically the portion of the release that gets shared.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With that being said, create quick, compelling sentences that get right to the point but are substantive.<\/span><\/p>\n<h3>Step 7: Add Other Important Information<\/h3>\n<p><span style=\"font-weight: 400;\">Include any other relevant information, such as an entry fee for participants, the price of tickets if it is not a free event, whether or not there will be refreshments, special guests or prize presenters, and so on.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you want to keep your press release straightforward and to-the-point, consider linking out to a dedicated landing page that includes every detail and piece of information participants and spectators will need to know regarding the event.\u00a0<\/span><\/p>\n<h3>Step 8: End Your Sports Press Release with a Boilerplate<\/h3>\n<p>A press release boilerplate serves as a concise introduction to your company, outlining its identity, activities, and overarching goals. It&#8217;s like an elevator pitch, spotlighting key details that you want others to understand about your business.<\/p>\n<p>To learn more about how to write a press release boilerplate, check out our blog post that includes a <a href=\"https:\/\/www.newswire.com\/blog\/how-to-write-a-press-release-boilerplate\">boilerplate template<\/a>!<\/p>\n<h3>Step 9: Include Your Contact Information<\/h3>\n<p><span style=\"font-weight: 400;\">The contact information area should contain your name, phone number, email address, and URL.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Include a call to action such as:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Visit our Facebook page for more information<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Head to our website to learn more<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Call us today at <\/span><i><span style=\"font-weight: 400;\">123-456-7891<\/span><\/i><span style=\"font-weight: 400;\"> with any questions\u00a0<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">You can also use this section as a chance to summarize the most important parts of the press release, including the date, time and venue, and say, \u201cWe look forward to seeing you there.\u201d<\/span><\/p>\n<h3><b>Step 10: Use Multimedia<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">The imagery or video you choose should support the overall message of the press release.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Blurry images, defunct audio, and stock images won\u2019t get shared.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">However, one- to two-minute (maximum) videos or high-quality original photos that provide clarity and additional context can improve the quality of your press release.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Whether it\u2019s a logo or an event teaser, you\u2019ll want to show not tell your audience why your press release and sporting event matters.<\/span><\/p>\n<p>Contact us today to speak with one of our PR Strategists and learn more about how our team of Media and Marketing experts can help you craft a sports press release.<\/p>\n\n\n<div class=\"wp-block-leadin-hubspot-form-block\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Writing a press release for a sporting event and issuing it through a distribution service can be one of the &#8230;<\/p>\n","protected":false},"author":23,"featured_media":4627,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5],"tags":[1032,340,1031],"class_list":["post-4246","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pr-writing-tips","tag-how-do-you-write-a-press-release-for-an-event","tag-how-to-write-a-news-release","tag-how-to-write-a-press-release-for-a-sporting-event"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.7 (Yoast SEO v25.7) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Write a Press Release for a Sporting Event in 2021 - Newswire<\/title>\n<meta name=\"description\" content=\"Newswire walks you through the process of writing a sports press release step by step. Learn more about how to write a press release for sporting events.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.newswire.com\/blog\/how-to-write-a-press-release-for-a-sporting-event\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Write a Press Release for a Sporting Event in 2021\" \/>\n<meta property=\"og:description\" content=\"Newswire walks you through the process of writing a sports press release step by step. Learn more about how to write a press release for sporting events.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.newswire.com\/blog\/how-to-write-a-press-release-for-a-sporting-event\" \/>\n<meta property=\"og:site_name\" content=\"Newswire\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/inewswire\/\" \/>\n<meta property=\"article:published_time\" content=\"2021-08-19T12:53:44+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-08-01T20:44:53+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.newswire.com\/blog\/wp-content\/uploads\/2018\/07\/sportingevent.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"2413\" \/>\n\t<meta property=\"og:image:height\" content=\"1500\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Maria Marchewka\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@inewswire\" \/>\n<meta name=\"twitter:site\" content=\"@inewswire\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Maria Marchewka\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.newswire.com\/blog\/how-to-write-a-press-release-for-a-sporting-event\",\"url\":\"https:\/\/www.newswire.com\/blog\/how-to-write-a-press-release-for-a-sporting-event\",\"name\":\"How to Write a Press Release for a Sporting Event in 2021 - Newswire\",\"isPartOf\":{\"@id\":\"https:\/\/www.newswire.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.newswire.com\/blog\/how-to-write-a-press-release-for-a-sporting-event#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.newswire.com\/blog\/how-to-write-a-press-release-for-a-sporting-event#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.newswire.com\/blog\/wp-content\/uploads\/2018\/07\/sportingevent.jpeg\",\"datePublished\":\"2021-08-19T12:53:44+00:00\",\"dateModified\":\"2025-08-01T20:44:53+00:00\",\"author\":{\"@id\":\"https:\/\/www.newswire.com\/blog\/#\/schema\/person\/5f91b755d82d346f8b307fc10197c3d6\"},\"description\":\"Newswire walks you through the process of writing a sports press release step by step. Learn more about how to write a press release for sporting events.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.newswire.com\/blog\/how-to-write-a-press-release-for-a-sporting-event#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.newswire.com\/blog\/how-to-write-a-press-release-for-a-sporting-event\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.newswire.com\/blog\/how-to-write-a-press-release-for-a-sporting-event#primaryimage\",\"url\":\"https:\/\/www.newswire.com\/blog\/wp-content\/uploads\/2018\/07\/sportingevent.jpeg\",\"contentUrl\":\"https:\/\/www.newswire.com\/blog\/wp-content\/uploads\/2018\/07\/sportingevent.jpeg\",\"width\":2413,\"height\":1500},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.newswire.com\/blog\/how-to-write-a-press-release-for-a-sporting-event#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.newswire.com\/blog\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"How to Write a Press Release for a Sporting Event in 2021\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.newswire.com\/blog\/#website\",\"url\":\"https:\/\/www.newswire.com\/blog\/\",\"name\":\"Newswire Press Release Distribution Services\",\"description\":\"Press Release Distribution Blog\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.newswire.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.newswire.com\/blog\/#\/schema\/person\/5f91b755d82d346f8b307fc10197c3d6\",\"name\":\"Maria Marchewka\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.newswire.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/aa18ed67dd97e04e25a200b7c48bb6f84b0f63f654814037ee7f68a0a060b0df?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/aa18ed67dd97e04e25a200b7c48bb6f84b0f63f654814037ee7f68a0a060b0df?s=96&d=mm&r=g\",\"caption\":\"Maria Marchewka\"},\"description\":\"Maria Marchewka is a Digital Marketing Strategist at Newswire. Maria is an experienced copywriter, social media marketer, content creator, strategist, and project manager. Her firm belief in being a practitioner and not a preacher of marketing concepts has put her in a position to help companies build brand awareness and connect with their target audiences online.\",\"url\":\"https:\/\/www.newswire.com\/blog\/author\/mariamarchewka\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"How to Write a Press Release for a Sporting Event in 2021 - Newswire","description":"Newswire walks you through the process of writing a sports press release step by step. Learn more about how to write a press release for sporting events.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.newswire.com\/blog\/how-to-write-a-press-release-for-a-sporting-event","og_locale":"en_US","og_type":"article","og_title":"How to Write a Press Release for a Sporting Event in 2021","og_description":"Newswire walks you through the process of writing a sports press release step by step. Learn more about how to write a press release for sporting events.","og_url":"https:\/\/www.newswire.com\/blog\/how-to-write-a-press-release-for-a-sporting-event","og_site_name":"Newswire","article_publisher":"https:\/\/www.facebook.com\/inewswire\/","article_published_time":"2021-08-19T12:53:44+00:00","article_modified_time":"2025-08-01T20:44:53+00:00","og_image":[{"width":2413,"height":1500,"url":"https:\/\/www.newswire.com\/blog\/wp-content\/uploads\/2018\/07\/sportingevent.jpeg","type":"image\/jpeg"}],"author":"Maria Marchewka","twitter_card":"summary_large_image","twitter_creator":"@inewswire","twitter_site":"@inewswire","twitter_misc":{"Written by":"Maria Marchewka","Est. reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.newswire.com\/blog\/how-to-write-a-press-release-for-a-sporting-event","url":"https:\/\/www.newswire.com\/blog\/how-to-write-a-press-release-for-a-sporting-event","name":"How to Write a Press Release for a Sporting Event in 2021 - Newswire","isPartOf":{"@id":"https:\/\/www.newswire.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.newswire.com\/blog\/how-to-write-a-press-release-for-a-sporting-event#primaryimage"},"image":{"@id":"https:\/\/www.newswire.com\/blog\/how-to-write-a-press-release-for-a-sporting-event#primaryimage"},"thumbnailUrl":"https:\/\/www.newswire.com\/blog\/wp-content\/uploads\/2018\/07\/sportingevent.jpeg","datePublished":"2021-08-19T12:53:44+00:00","dateModified":"2025-08-01T20:44:53+00:00","author":{"@id":"https:\/\/www.newswire.com\/blog\/#\/schema\/person\/5f91b755d82d346f8b307fc10197c3d6"},"description":"Newswire walks you through the process of writing a sports press release step by step. Learn more about how to write a press release for sporting events.","breadcrumb":{"@id":"https:\/\/www.newswire.com\/blog\/how-to-write-a-press-release-for-a-sporting-event#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.newswire.com\/blog\/how-to-write-a-press-release-for-a-sporting-event"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.newswire.com\/blog\/how-to-write-a-press-release-for-a-sporting-event#primaryimage","url":"https:\/\/www.newswire.com\/blog\/wp-content\/uploads\/2018\/07\/sportingevent.jpeg","contentUrl":"https:\/\/www.newswire.com\/blog\/wp-content\/uploads\/2018\/07\/sportingevent.jpeg","width":2413,"height":1500},{"@type":"BreadcrumbList","@id":"https:\/\/www.newswire.com\/blog\/how-to-write-a-press-release-for-a-sporting-event#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.newswire.com\/blog"},{"@type":"ListItem","position":2,"name":"How to Write a Press Release for a Sporting Event in 2021"}]},{"@type":"WebSite","@id":"https:\/\/www.newswire.com\/blog\/#website","url":"https:\/\/www.newswire.com\/blog\/","name":"Newswire Press Release Distribution Services","description":"Press Release Distribution Blog","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.newswire.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.newswire.com\/blog\/#\/schema\/person\/5f91b755d82d346f8b307fc10197c3d6","name":"Maria Marchewka","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.newswire.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/aa18ed67dd97e04e25a200b7c48bb6f84b0f63f654814037ee7f68a0a060b0df?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/aa18ed67dd97e04e25a200b7c48bb6f84b0f63f654814037ee7f68a0a060b0df?s=96&d=mm&r=g","caption":"Maria Marchewka"},"description":"Maria Marchewka is a Digital Marketing Strategist at Newswire. Maria is an experienced copywriter, social media marketer, content creator, strategist, and project manager. Her firm belief in being a practitioner and not a preacher of marketing concepts has put her in a position to help companies build brand awareness and connect with their target audiences online.","url":"https:\/\/www.newswire.com\/blog\/author\/mariamarchewka"}]}},"_links":{"self":[{"href":"https:\/\/www.newswire.com\/blog\/wp-json\/wp\/v2\/posts\/4246","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newswire.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newswire.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newswire.com\/blog\/wp-json\/wp\/v2\/users\/23"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newswire.com\/blog\/wp-json\/wp\/v2\/comments?post=4246"}],"version-history":[{"count":5,"href":"https:\/\/www.newswire.com\/blog\/wp-json\/wp\/v2\/posts\/4246\/revisions"}],"predecessor-version":[{"id":10408,"href":"https:\/\/www.newswire.com\/blog\/wp-json\/wp\/v2\/posts\/4246\/revisions\/10408"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newswire.com\/blog\/wp-json\/wp\/v2\/media\/4627"}],"wp:attachment":[{"href":"https:\/\/www.newswire.com\/blog\/wp-json\/wp\/v2\/media?parent=4246"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newswire.com\/blog\/wp-json\/wp\/v2\/categories?post=4246"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newswire.com\/blog\/wp-json\/wp\/v2\/tags?post=4246"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}