![\"email-press-release\"](\"https:\/\/www.newswire.com\/blog\/wp-content\/uploads\/2016\/06\/Guide-Email-image.png\")
<\/a><\/p>\n#1 Don\u2019t Pitch on Social Media<\/strong><\/h4>\n\u2013 Sure, social media messaging has become commonplace among professionals. However, when\u00a0 pitching to a media representative, even if you follow them on social media, consider emailing them instead. You can, if it\u2019s appropriate, let them know via social media message that you sent them a story idea.<\/p>\n
#2 Pitch Via Email or Pick Up the Phone<\/strong><\/h4>\n\u2013 While social media messaging or text message isn\u2019t a good idea, pitching via email is. And if you\u2019re a phone person and you know that the media representative accepts phone pitches, then go for it and give them a call.<\/p>\n
#3 Make Sure Your Idea is a Good One<\/strong><\/h4>\n\u2013 Newsworthy is the key word here. You want to make sure that your story idea is relevant, timely, and valuable to your chosen media representatives. If you\u2019re unsure, run it by a few people before you write your pitch.<\/p>\n
#4 Don\u2019t Generalize<\/strong><\/h4>\n\u2013 When pitching, make sure to personalize the pitch to the person you\u2019re pitching to. If you\u2019re pitching to Bob and he wrote a similar story last month, make sure to acknowledge the story and talk about why your story idea is different. If you\u2019re pitching to Joy and you know that her audience loves personal interest stories, then make sure you address the personal interest perspective in your own idea.<\/p>\n
#5 Be Brief<\/strong><\/h4>\n\u2013 When pitching, regardless of the medium, say what you need to say and then be done. There\u2019s no need to be long-winded. In fact, that will turn most media reps off. They want to know what you want and what you have to offer. Tell them the story idea, where they can get more information, and how to contact you. That\u2019s all they want and need initially.<\/p>\n
#6 Be Prepared<\/strong><\/h4>\n\u2013 There\u2019s nothing more frustrating to a media rep than a person with a decent story idea but no additional information. Be ready to answer questions, provide more information, and to share links to supplemental documents, photos, and data.<\/p>\n
#7 Pitch to the Right Person<\/strong><\/h4>\n\u2013 Do your homework and make sure you\u2019re pitching to someone who cares, who writes for your industry, and who has a relevant audience.<\/p>\n
Pitching to the media requires a strategy, a plan, and a good degree of research and follow through. However, developing relationships with the media through this process can reap tremendous rewards.<\/p>\n
Call us today to speak to one of our PR specialists: 1-800-713-7278<\/strong><\/h3>\n","protected":false},"excerpt":{"rendered":"Creating a media relations strategy and pitching to your ideal media representatives is a sure-fire way to take your press …<\/p>\n","protected":false},"author":3,"featured_media":4087,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[987,986,905],"class_list":["post-4182","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-outreach","tag-crafting-the-perfect-media-pitch","tag-how-to-make-a-media-pitch","tag-media-pitch-best-practices"],"acf":[],"yoast_head":"\n
Media Pitch Best Practices | Newswire Media Outreach<\/title>\n<meta name=\"description\" content=\"Understanding the ins and outs of media pitches is critical before taking any steps forward with your press and PR. Get familiar with the best practices:\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.newswire.com\/blog\/media-pitch-best-practices\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Media Pitch Best Practices\" \/>\n<meta property=\"og:description\" content=\"Understanding the ins and outs of media pitches is critical before taking any steps forward with your press and PR. Get familiar with the best practices:\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.newswire.com\/blog\/media-pitch-best-practices\" \/>\n<meta property=\"og:site_name\" content=\"Newswire\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/inewswire\/\" \/>\n<meta property=\"article:published_time\" content=\"2018-06-25T13:51:46+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-01-31T19:27:09+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.newswire.com\/blog\/wp-content\/uploads\/2018\/05\/bulletin-board-3233653_1920.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1188\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Anthony Santiago\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@inewswire\" \/>\n<meta name=\"twitter:site\" content=\"@inewswire\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Anthony Santiago\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.newswire.com\/blog\/media-pitch-best-practices\",\"url\":\"https:\/\/www.newswire.com\/blog\/media-pitch-best-practices\",\"name\":\"Media Pitch Best Practices | Newswire Media Outreach\",\"isPartOf\":{\"@id\":\"https:\/\/www.newswire.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.newswire.com\/blog\/media-pitch-best-practices#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.newswire.com\/blog\/media-pitch-best-practices#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.newswire.com\/blog\/wp-content\/uploads\/2018\/05\/bulletin-board-3233653_1920.jpg\",\"datePublished\":\"2018-06-25T13:51:46+00:00\",\"dateModified\":\"2019-01-31T19:27:09+00:00\",\"author\":{\"@id\":\"https:\/\/www.newswire.com\/blog\/#\/schema\/person\/20dd0db7626c09e94272db7977515175\"},\"description\":\"Understanding the ins and outs of media pitches is critical before taking any steps forward with your press and PR. 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\u2013 While social media messaging or text message isn\u2019t a good idea, pitching via email is. And if you\u2019re a phone person and you know that the media representative accepts phone pitches, then go for it and give them a call.<\/p>\n
#3 Make Sure Your Idea is a Good One<\/strong><\/h4>\n\u2013 Newsworthy is the key word here. You want to make sure that your story idea is relevant, timely, and valuable to your chosen media representatives. If you\u2019re unsure, run it by a few people before you write your pitch.<\/p>\n
#4 Don\u2019t Generalize<\/strong><\/h4>\n\u2013 When pitching, make sure to personalize the pitch to the person you\u2019re pitching to. If you\u2019re pitching to Bob and he wrote a similar story last month, make sure to acknowledge the story and talk about why your story idea is different. If you\u2019re pitching to Joy and you know that her audience loves personal interest stories, then make sure you address the personal interest perspective in your own idea.<\/p>\n
#5 Be Brief<\/strong><\/h4>\n\u2013 When pitching, regardless of the medium, say what you need to say and then be done. There\u2019s no need to be long-winded. In fact, that will turn most media reps off. They want to know what you want and what you have to offer. Tell them the story idea, where they can get more information, and how to contact you. That\u2019s all they want and need initially.<\/p>\n
#6 Be Prepared<\/strong><\/h4>\n\u2013 There\u2019s nothing more frustrating to a media rep than a person with a decent story idea but no additional information. Be ready to answer questions, provide more information, and to share links to supplemental documents, photos, and data.<\/p>\n
#7 Pitch to the Right Person<\/strong><\/h4>\n\u2013 Do your homework and make sure you\u2019re pitching to someone who cares, who writes for your industry, and who has a relevant audience.<\/p>\n
Pitching to the media requires a strategy, a plan, and a good degree of research and follow through. However, developing relationships with the media through this process can reap tremendous rewards.<\/p>\n
Call us today to speak to one of our PR specialists: 1-800-713-7278<\/strong><\/h3>\n","protected":false},"excerpt":{"rendered":"Creating a media relations strategy and pitching to your ideal media representatives is a sure-fire way to take your press …<\/p>\n","protected":false},"author":3,"featured_media":4087,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[987,986,905],"class_list":["post-4182","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-outreach","tag-crafting-the-perfect-media-pitch","tag-how-to-make-a-media-pitch","tag-media-pitch-best-practices"],"acf":[],"yoast_head":"\n
Media Pitch Best Practices | Newswire Media Outreach<\/title>\n<meta name=\"description\" content=\"Understanding the ins and outs of media pitches is critical before taking any steps forward with your press and PR. Get familiar with the best practices:\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.newswire.com\/blog\/media-pitch-best-practices\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Media Pitch Best Practices\" \/>\n<meta property=\"og:description\" content=\"Understanding the ins and outs of media pitches is critical before taking any steps forward with your press and PR. 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\u2013 When pitching, make sure to personalize the pitch to the person you\u2019re pitching to. If you\u2019re pitching to Bob and he wrote a similar story last month, make sure to acknowledge the story and talk about why your story idea is different. If you\u2019re pitching to Joy and you know that her audience loves personal interest stories, then make sure you address the personal interest perspective in your own idea.<\/p>\n
#5 Be Brief<\/strong><\/h4>\n\u2013 When pitching, regardless of the medium, say what you need to say and then be done. There\u2019s no need to be long-winded. In fact, that will turn most media reps off. They want to know what you want and what you have to offer. Tell them the story idea, where they can get more information, and how to contact you. That\u2019s all they want and need initially.<\/p>\n
#6 Be Prepared<\/strong><\/h4>\n\u2013 There\u2019s nothing more frustrating to a media rep than a person with a decent story idea but no additional information. Be ready to answer questions, provide more information, and to share links to supplemental documents, photos, and data.<\/p>\n
#7 Pitch to the Right Person<\/strong><\/h4>\n\u2013 Do your homework and make sure you\u2019re pitching to someone who cares, who writes for your industry, and who has a relevant audience.<\/p>\n
Pitching to the media requires a strategy, a plan, and a good degree of research and follow through. However, developing relationships with the media through this process can reap tremendous rewards.<\/p>\n
Call us today to speak to one of our PR specialists: 1-800-713-7278<\/strong><\/h3>\n","protected":false},"excerpt":{"rendered":"Creating a media relations strategy and pitching to your ideal media representatives is a sure-fire way to take your press …<\/p>\n","protected":false},"author":3,"featured_media":4087,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[987,986,905],"class_list":["post-4182","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-outreach","tag-crafting-the-perfect-media-pitch","tag-how-to-make-a-media-pitch","tag-media-pitch-best-practices"],"acf":[],"yoast_head":"\n
Media Pitch Best Practices | Newswire Media Outreach<\/title>\n<meta name=\"description\" content=\"Understanding the ins and outs of media pitches is critical before taking any steps forward with your press and PR. Get familiar with the best practices:\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.newswire.com\/blog\/media-pitch-best-practices\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Media Pitch Best Practices\" \/>\n<meta property=\"og:description\" content=\"Understanding the ins and outs of media pitches is critical before taking any steps forward with your press and PR. 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\u2013 There\u2019s nothing more frustrating to a media rep than a person with a decent story idea but no additional information. Be ready to answer questions, provide more information, and to share links to supplemental documents, photos, and data.<\/p>\n
#7 Pitch to the Right Person<\/strong><\/h4>\n\u2013 Do your homework and make sure you\u2019re pitching to someone who cares, who writes for your industry, and who has a relevant audience.<\/p>\n
Pitching to the media requires a strategy, a plan, and a good degree of research and follow through. However, developing relationships with the media through this process can reap tremendous rewards.<\/p>\n
Call us today to speak to one of our PR specialists: 1-800-713-7278<\/strong><\/h3>\n","protected":false},"excerpt":{"rendered":"Creating a media relations strategy and pitching to your ideal media representatives is a sure-fire way to take your press …<\/p>\n","protected":false},"author":3,"featured_media":4087,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[987,986,905],"class_list":["post-4182","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-outreach","tag-crafting-the-perfect-media-pitch","tag-how-to-make-a-media-pitch","tag-media-pitch-best-practices"],"acf":[],"yoast_head":"\n
Media Pitch Best Practices | Newswire Media Outreach<\/title>\n<meta name=\"description\" content=\"Understanding the ins and outs of media pitches is critical before taking any steps forward with your press and PR. Get familiar with the best practices:\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.newswire.com\/blog\/media-pitch-best-practices\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Media Pitch Best Practices\" \/>\n<meta property=\"og:description\" content=\"Understanding the ins and outs of media pitches is critical before taking any steps forward with your press and PR. 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