{"id":3766,"date":"2018-01-19T07:49:59","date_gmt":"2018-01-19T12:49:59","guid":{"rendered":"https:\/\/www.newswire.com\/blog\/?p=3766"},"modified":"2018-12-21T10:41:39","modified_gmt":"2018-12-21T15:41:39","slug":"where-to-find-great-data-for-your-press-release-2","status":"publish","type":"post","link":"https:\/\/www.newswire.com\/blog\/where-to-find-great-data-for-your-press-release-2","title":{"rendered":"Where To Find Great Data For Your Press Release"},"content":{"rendered":"

Press releases are used to inform the media about important news related to your company. They can also situate your company in relation to your niche or industry as a whole, and top trends.<\/p>\n

\"get-started-newsroom\"<\/a><\/p>\n

One of the best ways to make your press releases more credible and vivid is to include useful data.<\/p>\n

Using data<\/strong>
\nData is all around us, including what is termed big data, which shows patterns and trends, and can often be used to predict future behaviors. Using data can show you have your finger on the pulse of your niche or industry and are therefore worth paying attention to.<\/p>\n

There are a number of places to get data for your press release.<\/p>\n

In-house data<\/strong>
\nEvery company should have a vast store of data, from Google Analytics to email marketing reports and sales reports. You can use your own data and trends in your press releases to show top sellers, main traffic sources, the keywords that are driving the most traffic to your site, and more.<\/p>\n

Compiled data<\/strong>
\nYou can compile data by creating surveys, polls and more that are related to your niche or industry. Use a simple site like Survey Monkey, or a poll on Facebook. Or, compile more complicated surveys and gather the data into Excel. From Excel, you can then turn the data into charts, diagrams, and more.<\/p>\n

Other data sources<\/strong>
\nThere is a wide range of data sources you can use to provide background and statistics for your press release. Here are a few suggestions.<\/p>\n

The CIA World Factbook<\/strong>
\nThis provides a wealth of facts, figures, and statistics for each country in the world.
\nhttps:\/\/www.cia.gov\/library\/publications\/the-world-factbook\/<\/a><\/p>\n

The Pew Research Center<\/strong>
\nThis non-profit organization offers free and paid research on a wide variety of important topics. One recent survey outlines the fact that 12% of the US population still does not use the Internet, and what they did when they were given access to it. This type of research can help you spot trends, and situate your business within a trend.
\nhttp:\/\/www.pewresearch.org\/<\/a><\/p>\n

Wikipedia<\/strong>
\nWhile it is not perfect, it is a mine of a lot of useful information and statistics.
\nhttps:\/\/www.wikipedia.org\/<\/a><\/p>\n

Public Agenda<\/strong>
\nThis site offers a range of reports and press releases about hot topics of concern in society. Learn more about concerns about the quality of health care, the need for more access to higher education, and more.
\nhttps:\/\/www.publicagenda.org\/<\/a><\/p>\n

The National Center for Health Statistics<\/strong>
\nThis is a site you will refer to often if you are in the health industry. It offers detailed information about leading causes of death, professional surveys, and more.
\nhttps:\/\/www.cdc.gov\/nchs\/<\/a><\/p>\n

The U.S. Census Bureau<\/strong>
\nDiscover a range of fascinating facts, such as median income, average commute times, and other important statistics about the current US population.
\nhttps:\/\/www.census.gov\/<\/a><\/p>\n

USA.gov<\/strong>
\nThis is another goldmine of US facts, figures and statistics.
\nhttps:\/\/www.usa.gov\/statistics<\/a><\/p>\n

Economics and Statistics Administration<\/strong>
\nNeed data on how well the economy is performing, and in which sectors? This is a handy site to try.
\nhttp:\/\/www.esa.doc.gov\/<\/a><\/p>\n

Bookmark your favorite sites and use one or two facts and figures to make your press releases more vivid.<\/p>\n

Call us today to speak to one of our PR specialists: 1-800-713-7278<\/strong><\/h3>\n","protected":false},"excerpt":{"rendered":"

Press releases are used to inform the media about important news related to your company. They can also situate your …<\/p>\n","protected":false},"author":3,"featured_media":3767,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5],"tags":[971,970,969],"class_list":["post-3766","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pr-writing-tips","tag-press-release-data","tag-press-release-data-and-analytics","tag-where-to-find-great-data-for-your-press-release"],"acf":[],"yoast_head":"\nWhere To Find Great Data For Your Press Release | Newswire<\/title>\n<meta name=\"description\" content=\"Press releases are used to inform the media about important news related to your company. 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